how to become a luxury travel reviewer

How to Become a Luxury Travel Advisor [Full Guide for 2024]

Last Updated: February 11, 2024

What Do Luxury Travel Advisors Do?

1. sell travel , 2. find a niche , 3. get proper training , 4. decide which agency to join, 5. educate yourself , 6. establish social media presence , 7. practice dedication, patience & training, key takeaways, how much do luxury travel advisors make, pros and cons of being a luxury travel adviser.

Would you like to become part of the travel & tourism industry and help others experience the joys of luxury travel? If so, then a career in luxury travel advising may be perfect for you. Our guide addresses the traits and skills required for this job. It also provides essential information on how to become a luxury travel advisor, salary details, and the perks and downsides of becoming one.

The most common misconception about luxury travel advisors is that they lead a glamorous life, enjoying all the luxuries the world of travel offers. Although, as a travel advisor, you get to visit places that most people only dream of and, for example, be among the first to see a new hotel, the job comes with specific requirements and responsibilities.

So what is a luxury travel advisor? Expert advisors provide their clients with luxury hotels, restaurants, and transportation and prioritize their needs. Being a luxury travel advisor can often be a 24/7 full-time job—available to tend to their client’s needs to ensure a memorable travel experience.

There are many challenges that this job entails. You need to possess a palette of certain traits and skills for success. Consider some of the following unwritten luxury travel advisor requirements.

• A passion for travel  
• Good interactional skills
• Provide excellent client care 
• Establish a suitable connection with clients 
• Excellent problem-solving skills 
• A strong work ethic  
• Desire to learn and recognize opportunities for growth  

If you possess the above skills, a career in travel advising is the right choice. But if you don’t, you might want to dedicate your time to training and acquiring these skills before making this your career.

How to Become a Luxury Travel Advisor? [7 Steps]

One characteristic that can make your advisor’s job easier and more fulfilling is a love for travel. Becoming a luxury travel advisor means you’ll spend plenty of time researching luxury destinations, and if you have a passion for travel, doing so will be fun and engaging.

Consider the following seven recommendations on kick-starting a career in the luxury travel industry.

The goal of the luxury travel industry is to sell the ideal travel package, and clients are willing to pay a lot for this. The relationship between consumers and producers is based on people having their needs met by purchasing a product. Though people don’t need travel as a commodity like housing or food, travel still sells.

What is a luxury travel advisor to expect in terms of demand for travel? In 2019, the global luxury travel market was valued at around  $945.6 billion. It’s estimated to reach $1,198.3 billion by 2027. But what is most important when selling travel is for an advisor to identify the right clients, inspire them to fulfill their travel dreams, and put their knowledge to use to make those dreams a reality.

Before you identify the right clients, select a niche for yourself. A specialized product or service comes with a more significant earning potential in today’s industry. You can choose to become a luxury travel advisor who is destination-specific and specializes in a region or country that attracts robust tourism, such as France or Japan. If you decide on US tourism, consider investing in USA travel insurance.

Multi-generational travel is a good choice for those who grew up traveling with their immediate family, while honeymoons are perfect for romantic souls. The more you learn about your niche of choice, the better you’ll be at identifying client needs and attracting and keeping clients.

While there’s no degree or certification required, it’s essential to know the travel industry. To identify whether or not you have the needed luxury travel advisor qualifications and need training, consider the following questions.

• Are you experienced in travel ? 
• Have you traveled extensively?
• Do you have the means and extensive network and friends willing to travel ?
• Do you have previous experience in planning trips? 

If you’ve answered “yes” to these questions, you could consider pursuing this career. And don’t be concerned if you don’t have prior experience. All you need is some hands-on experience related to traveling by becoming an intern at a travel agency or planning your friends’ vacations.

Becoming a successful luxury travel advisor is challenging without becoming part of a travel agency. A host agency can help you establish contacts with tour operators, airlines, restaurants, etc., offer the best properties, and book trips without a problem. But before joining an agency, research their commission model and average commission percentage and agents’ annual fees. Consider also what you’re looking for in an agency.

Many expert advisors advocate staying on top of the game and continue learning about luxury travel advisor education. Products and destinations change rapidly and constantly.

You may not have enough time and resources to check out various hotels and cruise lines, but you could subscribe to online magazines and newsletters. You can also learn from the many digital platforms where luxury advisors share valuable experiences.

The best way to attract clients is to establish a robust online presence by starting a travel blog and setting up a website where potential clients can become familiar with your services. If you’re aiming to become a popular luxury travel advisor, updating your social media pages is essential—almost everyone does internet research before booking a trip.

Becoming an advisor takes dedication and patience. It’s essential to take every opportunity to meet new clients and take advantage of all training and learning opportunities. Like any other career, this job also comes with its highs and lows, which is why being patient can take you a long way.

According to ZipRecruiter, the national average luxury travel advisor salary is $50,894/mo ( $24/hr or $1,000/wk ). California is the best-paying state in the US for luxury travel advisors, with the cities San Mateo, Berkeley, and Daly City topping the list of highest salaries.

When deciding if this is the right career choice, consider the following pros and cons.

• Offers location flexibility
• Opportunity to become an independent agent once gaining experience
• Specialized niche options
• Decent paycheck
• Must be available 24/7 despite time zones
• Luxury travel advisor requirements (e.g., maintaining an online presence) can be  time-consuming and difficult
• Can be stressful

Choosing a career in the travel and tourism industry is a good idea for those passionate about traveling and possess the needed interaction skills to help them scale up in this competitive field. There’s no need for previous luxury travel advisor education for this job; it’s primarily based on personal skills, networking, dedication, and persistence. And traveling around the world means you’ll be dealing with foreign currencies for business expenses, so we suggest checking out these business credit cards for travel to simplify transactions.

If you’re looking for advice on how to become a luxury travel advisor, keep these basic concepts in mind:

• Selling travel
• Find a niche
• Find an agency
• Educate yourself
• Establish social media presence
• Dedication and training

There are no set prerequisites to a luxury travel advisor’s education. No specialized courses or certifications are needed to start the job, as it primarily depends on interpersonal skills and travel experience.

• Allied Market Research
• ZipRecruiter

ABOUT AUTHOR

by Beti Prosheva Gavrilovska

I am curiosity-driven and detail-oriented so you will often find me researching the latest trends, experimenting with search engine optimization, or testing software. As a keen observer of content, my teammates often like to joke that "noting escapes the eye of Beti."

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Winter is here! Check out the winter wonderlands at these 5 amazing winter destinations in Montana

• Travel Guide
• Hotels & Accommodation

How To Become A Resort Reviewer

Published: December 7, 2023

Modified: December 28, 2023

by Nessi Yoder

• Hotel Reviews
• Plan Your Trip

Introduction

Have you ever wanted to share your experiences and opinions about resorts with a wide audience? Becoming a resort reviewer can not only fulfill your passion for travel, but also provide you with the opportunity to share valuable insights with fellow travelers. As an expert in the field of hotels and resorts, you can provide comprehensive and engaging reviews that help others make informed decisions about their travel plans.

In this article, we will guide you through the steps to becoming a successful resort reviewer. From research and networking to developing your own unique style, we will cover every aspect necessary to establish yourself as a trusted authority in the world of resort reviews.

Becoming a resort reviewer requires dedication, knowledge, and a love for exploring new destinations. It’s not just about staying at luxurious resorts, but about being able to objectively analyze and assess their amenities, services, and overall experience. Your reviews should provide valuable information to readers, helping them choose the perfect resort for their needs and budget.

So, if you’re ready to embark on this exciting journey, let’s dive into the steps that will help you become an influential resort reviewer!

Step 1: Research and Familiarize Yourself with Resorts

The first step to becoming a resort reviewer is to conduct thorough research and familiarize yourself with different resorts. Start by exploring popular travel websites, blogs, and online forums dedicated to resorts. Read reviews written by other travelers to understand what aspects they focus on and what makes a resort stand out.

During your research, pay attention to factors such as location, amenities, customer service, dining options, recreational activities, and overall guest experience. Take note of the different types of resorts, such as beachfront resorts, mountain retreats, and luxury spa resorts, and their unique offerings.

It’s also important to consider the target audience of each resort. Some resorts cater to families with children, while others are designed for couples or solo travelers. Understanding these nuances will help you provide targeted and relevant reviews.

In addition to online research, consider visiting resorts in person whenever possible. This firsthand experience will allow you to have a more comprehensive understanding of the amenities, ambiance, and overall atmosphere of each resort. Take detailed notes during your visits, jotting down key points, and capturing your impressions.

Remember, as a resort reviewer, your goal is to offer honest and unbiased information to your readers. Stay objective in your assessments and avoid personal biases or preferences.

Once you have a strong foundation of knowledge about different resorts, you’ll be ready to move on to the next step: enhancing your writing skills.

Step 2: Enhance Your Writing Skills

As a resort reviewer, it is crucial to have excellent writing skills to effectively convey your experiences and opinions. Enhancing your writing skills will not only make your reviews more engaging but also help you articulate your thoughts in a clear and persuasive manner.

Start by reading a wide range of travel and resort-related content. Pay attention to the writing styles, vocabulary, and structure used by experienced travel writers. Analyze how they capture the essence of a resort, create vivid descriptions, and evoke emotions in their readers.

Consider taking writing courses or workshops to learn new techniques and improve your grammar and punctuation. Practice writing regularly, whether it’s by keeping a travel journal, starting a blog, or submitting guest posts to relevant websites.

Experiment with different writing styles and tones. Some resort reviews may require a more formal and informative tone, while others can be more conversational and personal. Adapt your writing style to match the overall vibe of the resort you are reviewing.

Use descriptive language to paint a picture for your readers. Instead of simply stating that the resort has a beautiful beach, describe the soft white sands, the gentle sound of the waves, and the vibrant colors of the sunset reflecting off the water.

Practice brevity and conciseness in your writing. Keep your sentences and paragraphs concise, and avoid unnecessary repetition or wordiness. This will help maintain your readers’ attention and make your reviews more impactful.

Incorporate storytelling techniques to engage your readers. Share interesting anecdotes or personal experiences that occurred during your stay. This will add depth to your reviews and make them more relatable.

Lastly, be sure to proofread and edit your work before publishing. Pay attention to grammar, spelling, and sentence structure, and make necessary revisions to improve clarity and coherence. A well-written and error-free review will establish your credibility as a resort reviewer.

By continuously honing your writing skills, you will be able to create reviews that captivate your readers and provide them with valuable insights about the resorts you visit.

Step 3: Build a Strong Online Presence

In today’s digital age, having a strong online presence is crucial for any aspiring resort reviewer. Building your online presence will not only help you reach a wider audience but also establish your credibility and expertise in the field.

Start by creating a website or blog dedicated to your resort reviews. Choose a catchy and memorable domain name that reflects your niche and brand. Ensure that your website has a clean and user-friendly design, making it easy for visitors to navigate and locate your reviews.

Optimize your website for search engines by using relevant keywords in your content and meta tags. This will help improve the visibility of your reviews in search engine results and attract organic traffic to your site.

Regularly update your website with fresh and engaging content. Besides posting reviews, consider adding articles, travel guides, and tips related to resorts and travel. This will not only provide additional value to your readers but also help establish you as an authority in the niche.

Utilize social media platforms to promote your resort reviews and engage with your audience. Create accounts on popular platforms such as Facebook, Twitter, Instagram, and YouTube. Share snippets of your reviews, behind-the-scenes footage of your travels, and interact with your followers by responding to comments and messages.

Collaborate with other travel influencers, bloggers, and resort brands to expand your reach. Cross-promote each other’s content, collaborate on sponsored posts, and participate in guest blogging opportunities. This will help you tap into their audience and gain credibility through association.

Collect and showcase testimonials and positive reviews from your readers. Encourage them to leave comments on your website or social media profiles, and highlight these testimonials as social proof of your expertise and credibility.

Participate in online travel communities and forums to engage with like-minded individuals and share your insights. Offer advice, answer questions, and provide recommendations to establish yourself as a helpful and knowledgeable member of the community.

It’s important to consistently monitor your online presence and analyze the performance of your website and social media accounts. Utilize web analytics tools to track metrics such as website traffic, engagement levels, and click-through rates. This data will help you refine your strategies and make informed decisions to further enhance your online presence.

By building a strong online presence, you will be able to reach a larger audience, establish your credibility, and attract relevant opportunities in the resort reviewing industry.

Step 4: Network with Resort Industry Professionals

Networking with resort industry professionals is a crucial step towards becoming a successful resort reviewer. Building relationships with key stakeholders in the industry can provide you with valuable insights, opportunities for collaboration, and access to exclusive resources.

Attend industry events, conferences, and trade shows to connect with resort owners, managers, and other industry professionals. These events provide a platform for networking, learning about the latest trends and innovations in the industry, and building meaningful connections.

Take the initiative to introduce yourself to resort representatives during these events. Be prepared to share your passion for resort reviewing and highlight your unique perspective. Exchange business cards and follow up with a personalized email to express your appreciation for the conversation and express your interest in potentially collaborating in the future.

Join professional associations or organizations related to the resort industry. Membership in these groups can provide you with access to industry resources, educational opportunities, and networking events. Engage actively with other members and participate in discussions to establish yourself as a knowledgeable and dedicated resort reviewer.

Reach out to resort public relations departments or marketing teams. Introduce yourself and express your interest in reviewing their resort. Establishing a direct connection can sometimes lead to sponsored stays, special access, or other perks that will enhance your reviewing experience.

Connect with resort influencers and bloggers who have established themselves in the industry. Engage with their content, leave thoughtful comments, and build a relationship with them. Collaborating with established influencers can help you gain exposure to their audience and open doors to new opportunities.

Utilize social media platforms to connect with resort industry professionals. Follow their accounts, engage with their content, and share your own valuable insights. Tag resorts in your posts and use relevant hashtags to increase visibility and attract their attention.

Consider reaching out to local tourism boards or travel PR agencies in regions known for their resorts. Introduce yourself as a resort reviewer and express your interest in visiting and reviewing resorts in their area. These organizations often have a wealth of knowledge and can provide valuable information and support for your reviewing endeavors.

Networking with resort industry professionals is an ongoing process. Continuously nurture and maintain relationships by staying in touch, sharing updates on your reviews, and offering any assistance or collaboration opportunities that may arise.

By building a network of resort industry professionals, you can gain valuable insights and access to resources that will enhance your resort reviewing career.

Step 5: Start Reviewing Resorts

Now that you have built a solid foundation of knowledge, enhanced your writing skills, established a strong online presence, and networked with industry professionals, it’s time to start reviewing resorts.

Begin by selecting a resort that you are interested in reviewing. It could be a well-known resort or a hidden gem that you discovered during your research. Consider the unique features, amenities, and target audience of the resort to ensure it aligns with your niche and interests.

During your stay at the resort, pay close attention to various aspects that will be valuable to your readers. Evaluate the quality of service provided by the staff, the cleanliness and maintenance of the facilities, and the comfort and functionality of the rooms.

Assess the dining options, noting the variety and quality of the food, as well as any special dietary accommodations. Explore the amenities and recreational activities offered by the resort, such as swimming pools, spa services, fitness centers, and entertainment options.

Observe the ambiance and atmosphere of the resort. Is it a peaceful and relaxing retreat or a vibrant and energetic setting? Consider how well the resort meets the needs and expectations of its target audience, such as families, couples, or adventure seekers.

Take note of any standout experiences or unique features that make the resort memorable. It could be a breathtaking view from the balcony, a special event or activity organized by the resort, or exceptional hospitality from the staff.

When writing your review, maintain a balanced and objective approach. Highlight both the positives and any areas for improvement, providing constructive criticism when necessary. Remember that your readers rely on your honest assessment to make informed decisions about their own travel plans.

Include photographs in your reviews to complement your written content. Capture the beauty of the resort’s surroundings, showcase the amenities and facilities, and give readers a visual representation of the overall experience.

Share your review on your website or blog, ensuring that it is SEO optimized to attract organic traffic. Utilize your social media platforms to promote your review and engage with your audience. Encourage readers to leave comments, ask questions, and share their own experiences.

As you gain experience in reviewing resorts, remember to continuously challenge yourself by exploring new destinations and diverse types of resorts. This will keep your content fresh and offer a wider range of options to your readers.

By starting to review resorts, you will be able to share your experiences, insights, and recommendations with your audience, helping them make informed decisions and plan memorable vacations.

Step 6: Use Various Platforms to Reach a Wider Audience

To become a successful resort reviewer, it’s essential to reach a wider audience and maximize your exposure. By utilizing various platforms, you can extend your reach and connect with travelers who are seeking valuable insights and recommendations for their resort experiences.

One of the most effective platforms for reaching a wider audience is social media. Establish a presence on popular platforms such as Instagram, Facebook, Twitter, and YouTube. Create engaging content, including captivating photos, videos, and captivating captions that showcase your resort reviews.

On Instagram, use relevant hashtags in your posts to increase visibility and attract a larger audience. Engage with other travel and resort-related accounts by liking, commenting, and sharing their content. Collaborate with influencers and brands to expand your reach and tap into their existing audience.

Facebook allows you to share your resort reviews on your own profile as well as travel-related groups and pages. Take advantage of the platform’s vast user base and engage with your followers by responding to comments, questions, and messages.

Twitter is a great platform for sharing concise reviews and insights. Utilize relevant hashtags and engage in conversations with other travel enthusiasts and industry professionals.

YouTube provides an opportunity to showcase detailed resort reviews through video content. Create high-quality videos where you can give an in-depth overview of your resort experiences, share your recommendations, and engage with your viewers through comments and likes.

In addition to social media, consider guest posting on popular travel blogs and websites. This allows you to tap into an established audience and gain exposure to readers who are actively searching for resort-related content. Collaborate with other bloggers or seek opportunities to contribute to industry publications.

Furthermore, utilize search engine optimization (SEO) techniques to optimize your website and blog content. Perform keyword research to identify relevant and highly searched terms related to resorts. Incorporate these keywords naturally throughout your content, including in headings, meta descriptions, and image alt tags.

Utilize email marketing by creating a newsletter to keep your subscribers informed about your latest resort reviews and travel tips. Offer exclusive content, discounts, or special offers to encourage sign-ups and build a loyal audience.

Remember to consistently analyze your performance across these platforms by tracking metrics such as engagement rates, website traffic, and audience demographics. This will allow you to iterate and optimize your strategies to ensure maximum exposure.

By using various platforms to reach a wider audience, you’ll be able to grow your readership, establish yourself as a credible resort reviewer, and attract opportunities for partnerships and collaborations.

Step 7: Develop Your Unique Reviewing Style

Developing a unique reviewing style is essential to stand out in the competitive world of resort reviews. Your style should reflect your personality, expertise, and provide a distinct perspective that sets you apart from other resort reviewers.

Start by reflecting on your personal preferences and strengths. Consider what aspects of a resort resonate with you the most and what kind of traveler you identify as. For example, you may have a passion for nature and eco-friendly resorts, or you may be drawn to luxurious and indulgent experiences.

Think about the tone and voice you want to convey in your reviews. Do you want to adopt a conversational and friendly approach, or do you prefer a more informative and professional tone? Experiment with different styles and find the one that feels most authentic to you.

Develop a structure for your reviews that is both informative and engaging. Consider including sections such as an overview of the resort, a detailed description of the amenities and services, highlights and standout features, and any tips or recommendations for future guests.

One way to develop your unique reviewing style is by incorporating storytelling techniques. Share personal anecdotes, memorable experiences, and unique encounters during your stay at the resort. This can help create a connection with your readers and make your reviews more relatable.

Another important aspect of developing your reviewing style is to stay true to your own opinions and judgments. While it’s important to be objective and provide a balanced review, don’t be afraid to express your personal likes and dislikes. Your readers are looking for your authentic perspective and value your honesty.

Consider using creative elements in your reviews such as descriptive language, metaphors, and imagery. Paint a vivid picture in the minds of your readers by describing the sights, sounds, and emotions you experienced while at the resort.

Experiment with different mediums such as written reviews, video content, or a combination of both. Some people prefer written content, while others enjoy watching videos. Offering a variety of mediums can help you cater to a wider audience and keep them engaged.

Continuously refine and evolve your reviewing style based on feedback from your readers and your own experiences. Pay attention to what resonates with your audience and what aspects of your reviews generate the most engagement.

Remember, developing your unique reviewing style is an ongoing process. It’s important to be open to new ideas, trends, and feedback while staying true to who you are as a resort reviewer.

By developing your own unique reviewing style, you’ll create a distinct and recognizable brand that resonates with your audience, builds trust, and keeps readers coming back for more.

Step 8: Engage with Your Readers and Respond to Comments

Engaging with your readers and responding to comments is a crucial aspect of being a resort reviewer. Building a strong connection with your audience not only helps you understand their needs and preferences but also creates a sense of community and trust around your reviews.

Make it a priority to respond to comments on your blog, social media platforms, and other channels where your reviews are published. Acknowledge and thank readers for taking the time to leave a comment, and address any questions or concerns they may have.

Show genuine interest in their feedback and engage in meaningful conversations. This can include discussing their own experiences, providing further recommendations or insights, or simply expressing gratitude for their support.

Be responsive and timely in your interactions. Aim to reply to comments as promptly as possible to show that you value your readers’ engagement and appreciate their input.

Encourage readers to share their own experiences and thoughts on the resorts you have reviewed. Ask open-ended questions to stimulate discussions and create a space for your audience to connect and share their perspectives.

Utilize polls or surveys to gather feedback from your readers. This not only helps you understand their preferences and interests but also makes them feel included and valued in your reviewing process.

When addressing negative comments or constructive criticism, maintain a calm and professional demeanor. Avoid becoming defensive or engaging in arguments. Instead, seek to understand their concerns and address them respectfully. Constructive feedback can help you improve as a reviewer and build credibility.

Consider featuring reader testimonials or comments in your reviews or on your website. This not only showcases the engagement of your audience but also acts as social proof of your expertise and helpfulness.

Engaging with your readers goes beyond just responding to comments. Actively seek out opportunities to interact with them, such as hosting Q&A sessions, creating online communities or forums, or organizing meetups or events for your loyal followers.

Use your content to address common questions, concerns, or topics shared by your readers. Analyze the analytics of your website and social media platforms to identify popular topics or recurring inquiries, and create relevant and informative content that answers these queries.

Lastly, show appreciation for your readers’ support and loyalty. Acknowledge milestones such as reaching a certain number of followers or subscribers, and celebrate these achievements with special content or giveaways.

Engaging with your readers and responding to their comments not only strengthens your relationship with them but also helps you improve as a resort reviewer. By actively listening and valuing their input, you can create a more meaningful and impactful reviewing experience.

Step 9: Continuously Improve and Stay Updated with Trends

To thrive as a resort reviewer, it’s important to continuously improve your skills and stay updated with the latest industry trends. By staying informed and evolving along with the industry, you can provide valuable and relevant insights to your readers.

Stay up to date with the latest news and developments in the resort industry by subscribing to industry newsletters, following relevant blogs and publications, and joining online forums or communities. This will help you stay informed about new resorts, emerging destinations, and industry trends.

Attend industry conferences, workshops, and seminars to learn from experts in the field. These events often feature keynote speakers, panel discussions, and interactive sessions that provide valuable insights and opportunities for learning and networking.

Network with other resort reviewers and industry professionals to exchange knowledge and stay informed about new happenings. Engage in discussions, share experiences, and seek advice from those who have a deep understanding of the industry.

Continuously seek feedback from your readers and adapt your approach accordingly. Pay attention to their comments, suggestions, and preferences, and strive to incorporate their feedback into your reviews and content strategy.

Experiment with new formats or mediums to keep your content fresh and engaging. Consider incorporating video reviews, virtual tours, or interactive elements that allow your readers to immerse themselves in the resort experience.

Keep an eye out for new technologies and innovations in the travel and hospitality industry. Stay updated with advancements in areas such as online booking systems, mobile apps, contactless check-ins, and sustainability initiatives. By staying ahead of the curve, you can provide valuable insights and recommendations to your readers.

Continuously evaluate and refine your reviewing process. Analyze the performance of your reviews, track engagement metrics, and seek feedback from your audience. Use this data to identify strengths and areas for improvement in your reviewing style, content creation, and overall strategy.

Invest in your own personal and professional development. Take courses or workshops to enhance your skills in areas such as photography, video editing, content creation, and marketing. This will help you deliver high-quality and polished reviews to your audience.

Lastly, never stop exploring and experiencing new resorts. Take the opportunity to visit a variety of destinations, from popular tourist spots to hidden gems. Each experience will deepen your expertise and provide valuable insights to share with your readers.

By continuously improving your skills and staying updated with trends, you will position yourself as a knowledgeable and authoritative resort reviewer. Your readers will trust your insights, and your reviews will remain relevant and valuable in the ever-evolving travel industry.

Becoming a resort reviewer is an exciting journey that allows you to blend your passion for travel with the opportunity to share valuable insights and recommendations with a wide audience. By following these steps, you can establish yourself as a trusted authority in the realm of resort reviews.

Start by conducting thorough research and familiarizing yourself with various resorts. Enhance your writing skills, develop a strong online presence, and network with industry professionals to expand your reach. Begin reviewing resorts, utilizing different platforms to connect with a wider audience.

As you progress, focus on developing your unique reviewing style that reflects your personality, expertise, and perspective. Engage with your readers and respond to comments, fostering a sense of community and trust. Continuously improve your skills, staying updated with industry trends, and embracing new technologies and formats.

Remember, your goal as a resort reviewer is to provide valuable, honest, and unbiased insights to help readers make informed decisions about their travel plans. Embrace your role as a trusted resource and stay true to your voice and opinions.

Through dedication, continuous improvement, and a genuine love for exploring resorts, you can establish yourself as a go-to source for resort reviews. Your expertise and valuable recommendations will make a difference in the travel experiences of your readers, inspiring them to explore the world of resorts with confidence and excitement.

So, embark on your journey as a resort reviewer and let your passion for travel and sharing guide you. Your adventure awaits!

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How to Become a Hotel Reviewer: A Comprehensive Guide

Have you ever dreamed of traveling the world, staying in luxurious hotels, and getting paid for sharing your experiences? Becoming a hotel reviewer could be the perfect career path for you. In this digital age, where online reviews hold immense power, the demand for professional hotel reviewers is on the rise.

If you’re short on time, here’s a quick answer to your question: To become a hotel reviewer, you need to possess excellent writing skills, a keen eye for detail, and a passion for travel. Start by building a portfolio of hotel reviews, establish an online presence, and network with travel publications and websites. Additionally, consider obtaining relevant certifications and joining professional organizations to enhance your credibility.

In this comprehensive guide, we’ll delve into the intricacies of becoming a successful hotel reviewer. From honing your writing skills to understanding the industry standards, we’ll cover everything you need to know to embark on this exciting journey.

Develop Your Writing Skills

Mastering the art of descriptive writing.

As a hotel reviewer, your ability to paint vivid word pictures is crucial. Descriptive writing allows you to transport readers to the very heart of the establishment, immersing them in the atmosphere, ambiance, and intricate details that make each hotel unique.

To hone this skill, practice describing everyday objects or settings with rich sensory details, capturing sights, sounds, smells, textures, and even tastes. Regularly read exceptional travel writing from acclaimed sources like Condé Nast Traveler or Lonely Planet to study how masters of the craft bring destinations to life.

Crafting Engaging and Informative Reviews

A great hotel review should strike a balance between informative and entertaining. Start by providing a concise overview of the hotel, highlighting its location, amenities, and standout features. Then, delve into the details that truly set it apart, whether it’s the impeccable service, innovative dining options, or stunning architectural design.

Don’t be afraid to inject your unique voice and personality into your writing, using humor, anecdotes, or rhetorical questions to keep readers engaged. Most consumers read online reviews for local businesses, so your words carry significant weight in shaping perceptions and decisions.

Understanding SEO and Keyword Optimization

In today’s digital age, optimizing your content for search engines is paramount. Research relevant keywords and phrases that potential readers might use when searching for hotel reviews in your target destinations.

Naturally incorporate these keywords into your writing without compromising the flow or readability. Additionally, familiarize yourself with SEO best practices , such as using descriptive titles, meta descriptions, and alt text for images.

Platforms like Ahrefs and SEMrush offer valuable insights into keyword research and optimization strategies. By mastering SEO, you’ll increase the visibility and reach of your reviews, attracting a wider audience of travel enthusiasts.

Remember, becoming a successful hotel reviewer takes time, dedication, and a genuine passion for travel and writing.

Embrace the journey, hone your craft, and let your unique voice shine through. With perseverance and a commitment to delivering high-quality, engaging content, you’ll be well on your way to establishing a reputation as a trusted authority in the world of hotel reviews.

Cultivate a Keen Eye for Detail

Becoming a successful hotel reviewer requires an exceptional eye for detail. You’ll need to scrutinize every aspect of a property, from the moment you step through the doors until you check out.

This meticulous approach is essential to providing an accurate and comprehensive assessment that can guide potential guests in making informed decisions.

Evaluating Hotel Amenities and Services

A hotel’s amenities and services are crucial components that contribute to the overall guest experience. As a reviewer, you’ll need to thoroughly evaluate the quality and efficiency of these offerings.

From the fitness center and pool area to the on-site restaurants and room service, every detail matters. Travelers consider hotel amenities a top priority when choosing their accommodation.

Pay close attention to the cleanliness, functionality, and accessibility of these facilities, as well as the level of service provided by the staff.

Assessing Room Quality and Cleanliness

The hotel room is the heart of the guest experience, and it deserves a thorough examination. As a reviewer, you’ll need to assess the room’s overall condition, cleanliness, and comfort level.

Look for signs of wear and tear, check the quality of the bedding and linens, and evaluate the functionality of the room’s amenities, such as the TV, air conditioning, and Wi-Fi.

Don’t forget to inspect the bathroom for cleanliness and adequate supplies. Room quality and cleanliness are among the top factors influencing guest satisfaction scores.

Analyzing the Overall Guest Experience

While amenities and room quality are essential, the overall guest experience encompasses much more. As a reviewer, you’ll need to consider the hotel’s atmosphere, the friendliness and professionalism of the staff, and any unique or memorable experiences you encounter.

Did the hotel go above and beyond to make your stay exceptional? Were there any hiccups or challenges that detracted from your enjoyment? Buying experiences are based on how customers feel they are being treated. Capture the intangible elements that contribute to a truly unforgettable stay.

Cultivating a keen eye for detail is a crucial skill for any aspiring hotel reviewer. By meticulously evaluating every aspect of a property, from the amenities and services to the room quality and overall guest experience, you can provide valuable insights that help travelers make informed decisions.

Remember, your reviews have the power to shape a hotel’s reputation and influence the choices of countless guests. 😊

Build Your Online Presence

As a hotel reviewer, having a strong online presence is crucial for establishing your credibility and reaching a wider audience. In today’s digital age, potential clients and readers will likely search for you online before considering your services or recommendations.

By building a professional online presence, you can showcase your expertise, attract new opportunities, and connect with like-minded individuals in the hospitality industry.

Creating a Professional Website or Blog

A well-designed website or blog serves as your virtual business card, showcasing your work, experience, and unique perspective on the hotel industry. The majority of consumers prefer to learn about a company through articles rather than advertisements.

By consistently publishing high-quality content, such as hotel reviews, travel guides, and industry insights, you can establish yourself as a knowledgeable and trustworthy source in the field.

Your website or blog should have a professional appearance, be user-friendly, and optimized for search engines to increase visibility. Consider including sections for your portfolio, bio, contact information, and a blog section where you can share your thoughts and experiences.

Remember, your online presence is often the first impression potential clients or readers will have of you, so make it count!

Leveraging Social Media Platforms

Social media platforms like Facebook , Twitter , and Instagram offer powerful tools for connecting with a broader audience and promoting your work as a hotel reviewer. According to Statista , there are around 5.35 billion social media users worldwide, making it an essential platform for building your brand and reaching potential clients or readers.

Share snippets of your hotel reviews, behind-the-scenes glimpses of your travel experiences, and engage with your followers by asking for their opinions or recommendations. Don’t forget to use relevant hashtags and tag hotels or locations you’ve visited to increase visibility and reach a targeted audience.

Social media platforms also allow you to connect with other professionals in the industry, potentially leading to collaborations or new opportunities.

Establishing Credibility and Trust

As a hotel reviewer, your credibility and trustworthiness are paramount. Readers and potential clients need to know that they can rely on your opinions and recommendations. One way to establish credibility is by being transparent about your background, experience, and qualifications.

Share your credentials, certifications, or any relevant education or training you’ve received in the hospitality industry.

• Provide honest and unbiased reviews, highlighting both the strengths and weaknesses of the hotels you’ve visited.
• Engage with your audience by responding to comments and questions promptly and professionally.
• Stay up-to-date with industry trends and news, and share your insights on your platforms.

Consider joining professional organizations, such as the Travel Media Awards or the Travel Massive community, to network with other professionals and gain recognition for your work. Building credibility and trust takes time and effort, but it’s essential for establishing a successful career as a hotel reviewer.

Attending Industry Events and Conferences

Attending industry events and conferences is an excellent way to stay up-to-date with the latest trends, network with key players, and showcase your expertise. Events like the Travel & Tour World bring together travel enthusiasts, bloggers, journalists, and industry professionals from around the globe.

These events offer opportunities to participate in panel discussions, attend workshops, and connect with potential clients or collaborators. Don’t forget to bring plenty of business cards and be prepared to pitch your skills and experience as a hotel reviewer.

Remember, networking and collaboration are not just about securing writing assignments; they also provide opportunities to learn from others, exchange ideas, and stay informed about the ever-evolving travel industry.

By actively engaging with travel publications, joining professional organizations, and attending industry events, you’ll position yourself as a credible and sought-after hotel reviewer. Embrace these networking opportunities and let your passion for travel and writing shine through!

Obtain Relevant Certifications

To stand out in the competitive field of hotel reviewing, obtaining relevant certifications can be a game-changer. These credentials not only enhance your credibility but also demonstrate your commitment to excellence.

Let’s explore some of the key certification programs that can take your hotel reviewing skills to new heights.

Exploring Certification Programs

One of the most sought-after certifications for hotel reviewers is the Certified Hospitality Revenue Management Executive (CRME) offered by Hospitality Sales & Marketing Association International (HSMAI) .

This certification validates your expertise in hotel marketing, revenue management, and customer experience strategies. It’s a testament to your ability to evaluate and critique hotels from a holistic perspective.

Another prestigious certification is the Certified Hotel Industry Analyst (CHIA) from American Hotel & Lodging Educational Institute (AHLEI).

This certification focuses on developing your analytical skills, enabling you to interpret hotel data, trends, and performance metrics effectively. With this certification, you’ll gain a deeper understanding of the industry, enhancing your ability to provide insightful reviews.

Enhancing Your Credibility

Obtaining certifications not only demonstrates your commitment to professional development but also enhances your credibility as a hotel reviewer. When readers see those credentials after your name, it instills confidence in your expertise and knowledge. Many travelers consider certified hotel reviewers more trustworthy and reliable.

Furthermore, many hotel brands and travel platforms prioritize reviews from certified professionals, as they value the depth of knowledge and objectivity they bring to the table. This can open doors to exclusive opportunities, such as press trips, sponsored stays, or even partnerships with reputable travel publications.

Staying Up-to-Date with Industry Trends

The hospitality industry is ever-evolving, with new trends, technologies, and best practices emerging constantly. To remain a respected and sought-after hotel reviewer, it’s crucial to stay up-to-date with these developments.

Many certification programs offer continuing education credits or refresher courses to ensure you’re always on top of the latest industry trends.

For instance, the AHLEI provides regular updates and webinars on topics like sustainability, wellness tourism, and digital marketing in the hospitality sector. By staying informed, you’ll be better equipped to evaluate hotels based on the latest standards and provide valuable insights to your readers.

Becoming a hotel reviewer is a rewarding and exciting career path that combines your love for travel with your passion for writing. By following the steps outlined in this guide, you’ll be well on your way to establishing yourself as a respected and influential voice in the hospitality industry.

Remember, success as a hotel reviewer requires dedication, perseverance, and a commitment to delivering honest and insightful reviews. Embrace the journey, continuously hone your skills, and stay true to your passion.

With hard work and determination, you can turn your dream of becoming a hotel reviewer into a reality.

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How To Become a Luxury Hotel Advisor

Do you dream of a career within the luxury travel sector? Are you passionate about helping people locate high-quality accommodation that caters to their needs?

If so, a career as a luxury hotel advisor could be for you. 

Whether you are hoping to learn more about the qualifications you require or wish to understand how to start your career in luxury travel, we explore how to become a luxury hotel advisor and answer some frequently asked questions in this article.

What does a luxury hotel advisor do?

The role of a luxury hotel advisor is diverse. Usually, those fulfilling this role often complete duties such as these:

• Researching and reviewing luxury hotels: Researching luxury hotels enables a luxury hotel advisor to determine whether they’re suitable for their client base.
• Recommending hotels to clients: Based on their research, luxury hotel advisors recommend hotels to their clients.
• Liaising with luxury hotels: Forming working relationships and liaising with luxury hotels ensures they can accommodate the client’s needs. These needs could include food and beverage packages, excursions, room service, concierge, and car services. 

What do luxury travel advisors do?

To help you uncover more about this unique career path, we share some insight into the responsibilities and duties of a luxury travel advisor below.

Definition of a Luxury Travel Advisor

Also known as a luxury travel consultant, a luxury travel advisor supports clients in planning bespoke holiday packages.  

If you have a client that desires a tranquil vacation to a destination such as the Maldives or St Lucia, or perhaps a five-star all-inclusive safari break,

Your role as a luxury travel advisor would be to ensure that a memorable trip is planned and runs smoothly from the moment the client departs their origin country.

Responsibilities and duties

In addition to supporting clients in curating bespoke holiday packages, luxury travel and hotel advisors have many other responsibilities and duties. These include but are not limited to the following:

• Listening to clients’ needs
• Researching luxury travel destinations
• Preparing and proposing bespoke itineraries 
• Advising clients on the best travel insurance providers
• Ensuring clients meet visa requirements 
• Arranging luxury hotel accommodation
• Booking flights and any other transport the client needs during their vacation
• Recommending and arranging memorable experiences
• Working with luxury hotels and resorts to ensure the clients’ stay runs smoothly
• Supporting clients with any unexpected changes
• Maintaining communication with the client during and after their trip.

The difference between a luxury travel advisor and a regular travel agent

When considering ‘what is a luxury travel advisor’, you might wonder how they differ from a regular travel agent. There are several dissimilarities between the two.

• The types of holidays and trips they specialize in: Often, a client that requests the support of a luxury travel advisor is wealthy and will have a considerable budget. They may be looking to book a trip for a honeymoon, wedding, or special event. In contrast, a regular travel agent may work with clients looking to book a more affordable trip, such as a city break.
• Relationships formed with clients: Another difference between a luxury travel advisor and a regular travel agent regards the relationship formed with a client. Luxury travel advisors often spend a great deal of time building a returning client base who trusts them. Meanwhile, a regular travel agent may only form basic relationships with clients or work with clients on a one-off basis.

Skills and knowledge : Another difference to bear in mind when wondering what is a luxury travel advisor and

how they differ from a regular travel agent is that luxury travel consultants and advisors often have expert knowledge and insight to share with clients, having visited many luxury destinations themselves.

How to become a luxury travel advisor?

As you turn your thoughts to how to become a luxury travel advisor, considering the qualifications, skills, and qualities you’ll require is beneficial. Below, we share more about these.

Qualifications and skills

When wondering how to become a luxury travel advisor, ensuring you have the right qualifications and skills is essential. 

Like many other careers within the luxury travel sector, the qualifications and skills you require to become a luxury hotel advisor will differ depending on the organization you wish to work for.

Some may require a hospitality degree , while others may look for work experience from prior hospitality careers .

Some luxury travel consultants begin working within the travel and tourism industry after completing a high school diploma, while others will study higher education programs before commencing their careers. 

Education and training

Whether you are finishing your high school diploma and considering which bachelor’s degrees are available in the luxury travel industry or looking to further your skills with a master’s degree,

Education and training can boost your chances of securing a role as a luxury hotel advisor. 

Here at Les Roches, we have numerous courses that can support you in your education and training.

This bachelor’s degree equips you with the knowledge and practical experience required to begin your career as a luxury hotel advisor or luxury travel advisor.

Required skills

Most luxury travel organizations will consider the following skills as essential when hiring a luxury travel consultant:

• Excellent communication and listening skills
• Leading industry and trend knowledge
• Problem-solving skills 
• The ability to work well under pressure
• Outstanding customer service and sales skills
• Advanced computer skills.

Personal qualities

Choosing a career as a luxury hotel advisor or travel consultant will see you support clients and work with other people, such as hotel managers.

With this in mind, you’ll need to have a friendly personality, be approachable, and be trustworthy.

In addition, you’ll need to be passionate about the travel industry, patient, confident, driven, authentic, and hard-working.

Career paths and advancement opportunities

When researching how to become a luxury travel advisor, remember that various career paths and opportunities can assist you in advancing your skills. The most common include the following.

Entry-level positions

Upon graduating, the first step in becoming a luxury hotel advisor is to apply for entry-level positions. These include trainee travel agent and hotel assistant roles.

Advancement opportunities

As you gain momentum in your career in the luxury travel sector, you’ll find that you have numerous opportunities to advance your opportunities.

Progressing your career may include applying for promotions, applying for managerial positions, completing professional development diplomas , or attending summer programs .

Specializations

Your chosen career path may see you specialize in a particular role, such as hospitality management .

If you complete our BBA in Global Hospitality Management and secure an entry-level role as a travel consultant, you may go on to specialize as a luxury hotel advisor or work in

hotel management , luxury management , or luxury marketing if you’re looking for a career in travel advising.

How to build a successful career as a luxury travel advisor

While completing qualifications and relevant training is essential, these may be the building blocks of a successful career as a luxury travel advisor.

A solid foundation enables you to begin your career. But how can you excel in your role and build a reputation for excellence as a luxury travel advisor? Here are a few tips.

Networking and building relationships

Networking and building relationships with others within the luxury travel sector enables you to develop positive working relationships with luxury hotels and resort managers, and meet potential clients.

Staying current with industry trends

Being in the know about industry trends is vital to building a successful luxury travel or hotel advisor career. The more up-to-date you are with current trends, the better you can serve your clients.

Marketing and promoting yourself 

Like networking, promoting yourself and your skills on social media, for example, enables you to connect with potential clients and those who already work in luxury travel. 

LinkedIn is especially beneficial if you dream of building a successful career as a luxury travel advisor. Designed for professionals, the platform currently has over

900 million members across the globe and a huge community of travel experts. 

Do you see yourself setting up your own business? If so, consider exhibiting at a luxury travel event or fair, such as the Luxury Travel Expo or ILTM Cannes .

These events are attended by clients looking for a luxury hotel advisor or luxury travel consultant, as well as luxury hotels and resorts.

Starting a luxury travel blog or a website advertising your skills as a luxury hotel advisor is also highly beneficial.

You could work with luxury travel influencers and ask them to share your website for more visibility.

Summary: How to become a luxury hotel advisor

From researching and proposing world-renowned hotels that can cater to your client’s needs to ensuring that their stay goes smoothly, the role of a luxury hotel advisor is exceptionally fulfilling and exciting.

If you dream of becoming a luxury hotel advisor, the first step is to study for a relevant hospitality degree, such as our BBA in Global Hospitality Management.

From here, you can develop your network, expand your skills, and promote yourself to ensure you connect with your desired client base. Photo credits

Main image: Thomas Barwick/DigitalVision via Getty Images

A Les Roches Master’s degree equips you with insight and knowledge to develop and implement marketing and management plans to support luxury hotels and organizations in reaching their target customer.

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Luxury-travel advisors are in demand as Gen Z and millennials splurge on stress-free, meaningful vacations

• Careers in luxury-travel advising are growing as travelers seek stress-free, high-end experiences.
• Gen Z and millennials are driving the growth, seeing vacation spending as a worthy expense.
• This article is part of " Trends to Bet Your Career On ," a series about trending professional opportunities.

The internet has revolutionized the way people research and book travel. Travelers now have access to hotel- and flight-booking platforms, travel content on social media, travel blogs, and travel publications.

Today's travelers, especially those seeking luxury experiences, don't always want to wade through all that information. Consequently, the travel-advisor industry has experienced significant growth in recent years , especially among Gen Z and millennial travelers . According to Grand View Research, the global luxury-travel market is worth an estimated $1.3 trillion and expected to grow 7.9% from 2024 to 2030 .

Luxury travelers are not necessarily looking for the best deals but the best way to plan a trip without the hassle. This is where a luxury-travel advisor comes in. Agents can provide personalized itineraries, access to upgrades and selective experiences, and support throughout the trip.

Business Insider talked to three luxury-travel advisors about the industry's growth and how to transition into travel advising.

Why the luxury-travel industry is booming

Diana Hechler, the owner of D. Tours Travel , said the luxury-travel industry has grown because travelers have access to more luxury-level properties, and more people are willing to pay luxury prices. Also, a vacation is seen as a necessity for Gen Z travelers .

"People are booking vacations more than ever and want them to be stress-free and restorative. And nothing does that better than luxury travel," Hechler told BI. "Despite the higher prices, the segment of travelers that want luxury and are willing to pay for it has grown as well."

Angela Adto Tepper, the owner of AZA Luxury Travel , said that the shift toward luxury travel had increased since the pandemic, with more Americans prioritizing travel.

"The luxury-travel sector has evolved to prioritize wellness, health, sustainability, and transformative experiences, and people are now prioritizing meaningful travel experiences and pursuing bucket-list trips," Tepper said. "Advisors have adapted by curating journeys tailored to each client."

Why travelers work with advisors

One of the biggest advantages of working with a travel advisor is that it helps travelers cut through the noise and information overload. Traveler agents work on commission, getting a percentage of hotel, cruise, or tour costs, which is paid after a trip is over. Many agents also charge an up-front fee for research and planning.

"The internet was supposed to be the death of advisors, and instead, it's made us more valuable than ever," Hechler said. "While some people love to spend time researching their vacations and doing it themselves, many don't have time to 'waste' on the internet starting from scratch. Saving time is problem-solving for almost everyone; anytime you can solve people's problems, you can have a successful business."

Travel advisors can also offer complimentary upgrades and have access to experiences that might not be available to the public.

"Working with a travel advisor can be summarized by three E's," Tepper said. "We can provide expertise and insider knowledge, extras with personalized service, and emergency assistance."

With the prevalence of Instagram and TikTok, it might seem like everyone is going to the same places. So booking luxury hotels or making reservations at Michelin-starred restaurants is no longer enough; travelers want advisors to curate one-of-a-kind experiences.

"The luxury-travel sector is not just about opulence and indulgence but also about creating meaningful, enriching experiences that leave a lasting impact," Maurice Smith, the founder and CEO of the luxury-travel agency Eugene Toriko , said. "Sustainable and regenerative travel practices are becoming increasingly important, focusing on preserving and enhancing the destinations we visit."

Tips for transitioning into travel advising

If you're ready to move into the industry, it's worth taking stock of your skills first. For example, Tepper said people with event-planning experience might transition well into travel advising since itinerary planning and familiarity with booking platforms are part of the job. She added that soft skills, like interpersonal communication, problem-solving, and adaptability, would also come in handy.

Tepper recommended contacting an advisor before switching over. "If you're considering the career change, one of the best things you can do is secure a reputable mentor," she said. "A mentor can offer invaluable guidance, accelerating professional growth and enhancing skill development, leading to greater success and higher earnings."

It also helps to study travel trends, have a deep knowledge of a destination, and build expertise around types of travel, such as multigenerational trips , cruises, or honeymoons. Tepper said that prospective advisors must also remember that they're not necessarily looking for the "best discounts" for clients but creating tailored trips with impeccable customer service.

"To maintain the quality of our personalized work, we occasionally have to turn away a client," Tepper said. "Not every client is the right fit for our service. This selectivity ensures that we can devote the necessary time and attention to crafting great experiences for everyone while upholding the high standards we have put in place."

The benefits of travel advising

Travel advising provides valuable services to travelers, but agents can also receive perks like complimentary trips sponsored by hotels and tourism boards and travel discounts.

"One of the biggest perks of this job is the opportunity to explore the world and indulge in my passion for travel," Tepper said. "Imagine waking up in a new city, tasting exotic cuisines, and immersing yourself in diverse cultures while doing what you love. For me, it's a career that blends passion and purpose."

The job also comes with a few challenges. Smith said that agents must stay on top of ever-changing travel regulations to ensure the safety of their clients. But ultimately, he said, it's a rewarding career that prioritizes relationships.

"Travel advising offers flexibility and the potential to work remotely, allowing for a good work-life balance," Smith said. "Additionally, the satisfaction of helping clients create unforgettable memories and the joy of turning their travel dreams into reality is incredibly rewarding."

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How to become a luxury travel advisor.

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By Courtney Eisen

March 15, 2023

Becoming a luxury travel advisor with LuxRally Travel is a great way to combine your passion for travel and adventure with making a living. There are plenty of advantages to becoming a LuxRally Travel Advisor, such as freedom, financial and career growth, flexibility, and much more. Here's what you need to do in order to become an experienced travel advisor:

Becoming a luxury travel advisor with LuxRally Travel is a great way to combine your passion for travel and adventure with making a living. There are many advantages to becoming a LuxRally Travel Advisor, such as financial and career growth, flexibility, travel opportunities, and much more.

Here's what you need to do to become an experienced travel advisor:

Research Host Agencies

There are many host agencies to choose from, and not all are created equal. Some host agencies simply provide infrastructure, while others offer basic training. LuxRally Travel offers comprehensive training and continued mentorship to those we believe want to turn their luxury travel advisor aspirations into a full-time, six-figure career. Apply for LuxRally Travel's free online travel advisor training program to get started.

Suggested Article: How to Select The Best Host Travel Agency For Your Business

Establish a Network

Building relationships is essential for luxury travel advisors. You must regularly connect with both industry professionals and potential clients. Take the time to create connections within your personal and professional communities so that you can start referrals and keep up with trends in luxury travel. Join various online communities of other travel advisors who specialize in luxury destinations and connect with other agents in your host agency. At LuxRally Travel, our agents often help each other with hotel recommendations and booking tools via group chats and weekly meetings.

Suggested Article: How to Sell Yourself as a Travel Agent

Seek Professional Development

As a Luxury Travel Advisor, it is essential to stay up-to-date on industry developments, resources, and trends so your advisees can quickly make informed decisions. Investing time in continuing education is critical for developing your skills and networking opportunities while keeping you engaged in this ever-changing industry. LuxRally Travel invites speakers from luxury hotel brands to give presentations and Q&As during their weekly meetings; this is especially beneficial for beginner travel advisors. One-on-one mentorship with our VP of Sales is always available to LuxRally Advisors, along with weekly AMAs with David Eisen, believed to be the highest-grossing single travel advisor in the world .

Suggested Article: The Importance of Travel Agent Mentors

Participate in Social Media Platforms

Utilizing social media networks like Twitter, Facebook, or LinkedIn will help you establish yourself as an expert in the luxury travel sector by building trust amongst potential customers as well as informing them about specials or promotions. Announcing your career to your existing network is critical to building momentum for your future success. Remember, everyone travels and therefore, everyone is a potential client. Regardless of your community's background, whether they're spending $200 a night or $2,000 a night on hotels, your friends, family and business associates are a key place to start in building a client base.

Becoming a Luxury Travel Advisor with LuxRally Travel may seem intimidating, but our course is designed for beginners. We've developed a full scope curriculum, community and mentorship program to get you started. If you take the necessary steps post training, such as establishing professional networks within the industry, pursuing learning opportunities related to luxury travel and participating actively on relevant social media platforms then success won't be far away!

More Resources

Why You Should Be a 24 Hour Travel Agent

How Do Travel Agents Make Money?

How to Start a Travel Agency From Home

Eight Questions About How to Become a Luxury Travel Advisor!

Are you ready for a career change want to become a luxury travel advisor.

Imagine sending your clients to a place like this!

Curious on how to become a Luxury Travel Advisor?

Making the decision to become a Luxury Travel Advisor is not always an easy one. Like many careers, there are plenty of unknowns.

How do I get started?

• What education do I need?
• Do I need to be well-traveled?

How much money can I make?

What do i need to be successful.

• What are the real perks and benefits of being a Luxury Travel Advisor?
• During this pandemic, is now even a good time to become a Luxury Travel Advisor?
• Why should I partner with The Luxury Travel Agency?

Baccarat Hotel, New York – A Partner Hotel of The Luxury Travel Agency

How to Become a Luxury Travel Advisor, Pt. 1:

Let’s start with the first question. How do I get started?  I have been in those shoes and was overwhelmed with what I thought was a complex question. In the end, the answer is quite simple:  you just decide you want to do it!

In reality, there is no special training or education you must have. Depending on the state or province you live in, there may be some licensing or certifications needed, but in general, you can just about put up a sign that says, “ I’m now a Luxury Travel Advisor ”.

Now, does that guarantee success? Certainly not. You need more than that to become a successful Luxury Travel Advisor. If you want to find out what it takes – read on!

Rosewood Mayakoba, a Hotel Partner of The Luxury Travel Agency

How to Become a Luxury Travel Advisor, Pt. 2:

Do I need an education?

No, you don’t NEED an education. But does an education help? Of course – but by no means is it mandatory, nor is it a guarantee.  I find the most successful Luxury Travel Advisors have a true passion for travel, are a “people person”, employ good writing skills, possess creativity, have a knack for excellent customer service and willing to work hard… very hard, for this is not your regular 9-5 job!

I’ve met Luxury Travel Advisors with backgrounds in education, law, sales, marketing and even medicine!

Soneva Jani Maldives, a Partner Hotel of The Luxury Travel Agency

How to Become a Luxury Travel Advisor, Pt. 3:

Do I need to be well-traveled? 

This one gets a little tricky to answer.  Ideally, yes, you should be well-travelled; but again, that is not mandatory.  Your lack of travel can be easily compensated by your passion for travel and your passion to learn about new destinations, your excellent customer service, your people skills and your determination to succeed. It’s not the simplest road, but if you have the right qualities, you will succeed. I have met many successful Luxury Travel Advisors who got into the business without a solid travel background and became hugely successful, mainly due to their passion, drive and commitment.

Luxury safari, one of our favorite trips to book

How to Become a Luxury Travel Advisor, Pt. 4:

This may be the trickiest question of all. In the end, being a Travel Advisor is akin to being a salesperson in the sense you are working on commission (as well as a recommended planning/consultation/service fee).  The drawback to this is there are no guarantees. The positive, of course, is there are no limits to how much you can make. In the end, the harder and smarter you work, the more you will earn!

Laucala Island Fiji, a Partner Hotel of The Luxury Travel Agency

How to Become a Luxury Travel Advisor, Pt. 5:

This is the second trickiest question to answer as there is no guaranteed formula.  Let’s talk a bit about generalities and specifics.

As mentioned before, a passion for travel, drive and commitment are essential to becoming a successful Luxury Travel Advisor. So is the belief (and practice) that taking care of your clients and doing what is right for them is at the forefront of everything you do. Emergencies and issues don’t happen just during business hours; you must be willing (and able) to take care of your clients in the evenings, on the weekends, during the holidays and maybe even when YOU are on vacation!

This may sound like a big commitment, and it is.  But the rewards are so great, it makes it all worth it. If you are like me, taking care of a client in distress, solving their issues and rescuing their trip, is, in itself, a huge reward!

A few more specific things you need to be a successful Luxury Travel Advisor are a niche, good potential clients, and most importantly, choosing the right host agency to be your partner.

We will tackle each of these one at a time.

Heli-Skiing, one of the many experiences we can arrange for our clients.

Niche: what is your niche going to be? Honeymoons? Family Trips? Italy? Cruises? Safari? Business Travel? Luxury Travel?

The good thing is, you can start with one niche and as you learn and experience more or as your clients’ needs change, you can move or expand into a new specialty or niche. I have seen many people who started in business/corporate travel and moved into the luxury side of the business.  Others started with a specialization in honeymoons and transitioned into family travel as their clients’ families grew.

Good Potential Clients: Do you have potential clients? And if so, are they “good” potential clients?  Depending on your niche, people you know may or may not be “good” potential clients. If you want to specialize in safaris, do you have potential clients that are actually interested in safaris? If you want to specialize in honeymoons, so you have potential clients that are getting married or at least in that typical age range for marriage?  And if you want to specialize in luxury travel, do you have potential clients that are willing to spend on a luxury trip?

Before you make the decision to become a Luxury Travel Advisor, you should make sure you have a good base of potential clients. Without a good base to start, you can still be successful, it may just be more of a challenge.

Lobby of the Mandarin Oriental Paris, a Partner Hotel of The Luxury Travel Agency

Choosing the Right Host Agency: Choosing the right host agency is probably the most important decision you will make as you get ready to start your new career! What is right for others may not be right for you, and vice versa.

The first thing I would do is compare your niche to the niche of the host agency.  Do you want to specialize in cruises? If so, pick a host agency that specializes in cruises. Specialize in safaris? Pick an agency that specializes on a safari.  Want to sell all-inclusive resorts? Pick an agency that specializes in all-inclusives.  Luxury Travel? Well…you know what I’m going to say!

Should you go with a large agency or a small agency? This is more of a personal choice. You can partner with a large, well-known agency, but you could very well get lost among the numbers. And personally, I think your potential clients are more interested in YOU, not who you are signed with.

If you’re keen on partnering with The Luxury Travel Agency – or even just considering it – the next few paragraphs will provide you with everything you need to know.

Planning a trip to a wine region is always fun and fulfilling!

A smaller agency can typically offer you more support and hands-on mentoring; the last thing you want is to be just a number!   Speaking as someone who learned the hard way and started with a big company which offered very little support, I know how important it is to sign on with a company that is small enough to support and mentor their Advisors.

With that said, it is imperative they are large enough to offer you everything a host agency should in order to be successful: partnerships with the companies you want to sell (be sure to check out all our partners!) , experience in the industry (especially the niche area you are interested in), contacts and great relationships in the industry, training and mentoring; marketing, and support. You should know that your host agency is there for you, to help you grow and succeed.

In the end, picking the right host agency from the start can kickstart a relationship that, if done right, will last for decades.

River Cruising, a popular way to travel

How to Become a Luxury Travel Advisor, Pt. 6:

What are the perks?

• You are your own boss
• how you work
• when you work
• where you work from
• It is FUN! You will learn A LOT – and you’ll enjoy learning it!
• You get to help people fulfil their dreams
• There is an endless supply of free training
• You get to TRAVEL
• The earning potential is unlimited!

Interest in private villas and home rentals has shot up during the pandemic

How to Become a Luxury Travel Advisor, Pt. 7:

Is now, during the COVID-19 Pandemic, a good time to become a Luxury Travel Advisor?

I would be lying if I claimed that now is the best time to become a Luxury Travel Advisor. But with that said, I think now is really a great time to become a Luxury Travel Advisor, or at least, to start the transition to your new career.

During this downtime, you will have the opportunity to learn the business and start making contacts (both within the industry and with potential clients).  You can get your “office” set up, and prepare for when the floodgates open and everyone will be traveling again. Once travel starts again, there will be so much pent-up demand , that everyone in the industry is sure to be extremely busy! Ask yourself: when people start traveling again, (and they are starting to travel now!) do you want to just be getting started and learning the ropes, or do you want to be ready to plan and book a fantastic trip! The future is yours – what do you want to make of it?

How to Become a Luxury Travel Advisor, Pt. 8:

Why partner with the luxury travel agency.

If you are serious about changing careers and becoming a Luxury Travel Advisor, but still have questions or concerns about how to get started, we completely understand. We’ve been in your position before!

So why choose us? There are a number of reasons:

We (the founders and your direct contacts with the Agency) have been to over 90 countries and countless cities, islands, and villages.

We started the business from scratch, with no support, and worked our way up to where we are today; we know what it takes to be successful.

The Luxury Travel Agency is partnered with over 2,000 of the best hotels and resorts around the world, where we can provide our clients with an array of added amenities, benefits, and VIP Status.

We are members of Virtuoso, the most respected consortium in the industry.

We have connections around the world that can help with the planning and execution of your trips.

Our company and our team are well respected in the industry.

Our brand, “The Luxury Travel Agency”, lets your clients and prospective clients know exactly who we are and builds their expectation of what they will receive.

We help with marketing and are here to assist with all facets of training and mentoring.

We fully understand what it’s like to get started, and we know the challenges and uncertainty, anyone, in a new position faces. But we also know the joy and rewards that becoming a Luxury Travel Advisor can bring.  As such, we are here to help mentor and help you succeed!

Your growth and success is our growth and success. We’d love to help you grow! 

Are you ready to take the next step? Complete our Becoming a Luxury Travel Advisor survey and we’ll be in touch within two business days. 

We look forward to hearing from you,

Andrew Satkowiak

Executive Vice President

Travel Notes is a thoughtfully researched luxury travel blog written by our team of expert advisors. We’ve travelled to all corners of the world and here we share our experiences. Interested in learning more? Give us a call or sign up below.

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Being a travel advisor is all about passion, people skills and proactivity (couldn’t resist the alliteration). But beyond the chops and training, there are tons of practices, maxims, habits & hacks that make a travel advisor successful. We turned to our Fora Advisors — the best in the biz, if we do say so ourselves — to lend us their strategies on how to be a successful travel advisor. Read on for their tried-and-true tips. Like what you see? Learn more about becoming a Fora Advisor today.

How to be a successful travel advisor: 7 insider tips

Want to learn how to be the most successful travel advisor possible ? Check out these 7 insider tips.

1. Invest in getting to know your client

Fora Advisor Gaya Vinay

While it may be tempting to jump into planning mode and wow your client with travel suggestions, it’s important to get acquainted with your traveler first. Travel advising is a people-focused business, so client relationships are everything. “Really get to know your client and curate their travel experience exactly to their preferences and needs,” said Fora Advisor Kristyne Wada . Take time to learn about your clients' travel style, what types of trips they have loved, hotel vibes they prefer, activities they enjoy — the works. That way, you can tailor your suggestions accurately (and eventually save you both time!). This process can begin with a phone call. “The most important step is to have the initial conversation — phone, zoom or in person — and discover what it is that your client needs to have an amazing experience,” said Fora Advisor Katie McAvoy . “Talking to someone for 20 minutes makes a huge difference in understanding their needs!” Katie added.

2. Do your research

Fora Advisor and HQ member Swaylah Faroqi

…One more time for the people in the back! Doing your due diligence to research a destination, hotel and all the nuts and bolts of a trip itinerary is the best way to level up as a travel advisor (and look amazing to your clients). 

Research is crucial, especially when making recommendations to clients and booking on their behalf. Look at photos, read reviews, double check the details and source community intel. You’ll thank us later.

“When starting to plan a full itinerary trip, I plot all the hotels I’m considering on a Google Map to better visualize which hotels are in the best locations for my client's interest,” said Fora Advisor Elizabeth Kaczka . “So far I’ve mapped out my favorite hotels in almost 40 countries!" Elizabeth added.

Doing your homework can also mean reaching out for clarification. “If I’m planning a trip to a destination I’ve never visited or a hotel I’m not familiar with, I reach out to the hotel directly,” said Elizabeth. “I ask what a typical length of stay is. The hotels will give you a general idea of how guests spend their time at each location so you can customize guests’ stay based on how much they’d like to explore,” she said.  

3. Lean into community intel 

A Fora training session

It’s a great idea to validate your research with support from the community. As a Fora Advisor, you get access to mentorship from industry experts and a network of fellow advisors. “Stay active in Forum, Fora’s community app,” said Fora Advisor Taylor Votaw . “It’s a great tool for both for your own personal travel recommendations and for gaining travel knowledge from fellow advisors," Taylor added. "I have learned so much valuable information from fully utilizing this resource!” Fora's weekly destination trainings are also an important resource. “Fora offers tons of destination trainings and opportunities to get to know suppliers from all over the world,” said Fora Advisor Kelsey Morita . “Being present at these trainings gives you incredible insight into destinations, even if you've never personally been there!” she said.

4. Stay organized

Fora Advisor Fallon Alexandria

The most successful travel advisors are the most organized ones (we don’t make the rules). With so many logistics involved in trip planning, staying on top of the details and arrangements is a crucial part of any trip’s success. 

“Organization is key,” said Fora Advisor Jennifer Schwartz .

“Whether it be an agenda, to-do or task lists, come up with a system that works for you and stick to it!” she added.

Staying organized also means making use of systems and resources — like Fora’s booking platform and marketing templates (more on that below) — to maximize productivity. “As you become a seasoned travel advisor, you have to work smarter, not harder,” said Fora Advisor Timadge Berkhadley . She recommends diligent notes. “You should keep a running list of hotels / DMCs that you've connected with. I typically write notes for each so that if I ever need to find a hotel I can quickly refer to that, rather than feeling like I have to start from scratch.”  Learn more about why travel advisors love DMCs .

5. Leverage and engage with your network

Fora Advisors networking with suppliers at Live Forum 2022

When it comes to finding clients, Fora Advisor Paola Najjar said it best: “Leverage your network! Family and friends can be your clients and biggest supporters.”

“Reach out to people you already know via social media, email, travel Facebook groups and when out with friends / family,” Fora Advisor Aparna Rathod echoed. Beyond reaching new clients, it’s important to stay engaged with your network and ensure they feel the love . Fora provides easy-to-use email templates to share with your network, like monthly seasonal travel recommendations and deals. Templates are a great way to ensure a professional look for your travel business and to streamline your marketing. Aparna recommended adding value by providing clients with useful information. “Educate people on the advantages of using a travel advisor , using examples from previous bookings. Learn how to maximize credit card points for clients with travel cards. You can utilize those skills to get the most bang for their buck!” Aparna said.

Want more marketing tips? Check out our guide to marketing your travel business like a pro . 

6. Prioritize thoughtful touches

“My best tip is to pay attention to the little details,” Fora Advisor Nataliya Gowan said. Advisor Kristyne Wada advised: “Do whatever you can to make your client’s trip a little extra special, whether that’s a welcome note, a sweet amenity or experience. Remember that these trips will be some of your clients' biggest life memories!” Nataliya recommends reaching out to the hotel directly. “Take the time to talk with reservations and concierge about a client, even if you are not expecting any specific perks,” she said. “Hotels can sometimes roll out the red carpet for the clients you tell them about.” 

7. Never stop learning

Fora HQ and advisors on a 2022 Cape Cod FAM trip

“My #1 tip is to keep traveling!” said Fora Advisor Nicole Ciehoski . “When you're in a new destination, check out a few hotels, tours and restaurants and log everything you experienced, whether good or bad,” Nicole added.

Even if you’re not actively planning a trip, it’s a great idea to stay curious and engaged. Happy planning!

Like what you see? Learn more about becoming a Fora Advisor today.

Or, for more information on how to become a travel agent , check out:

How to Become a Travel Agent: All Your Questions Answered

How to Become a Luxury Travel Advisor (2023 Guide)

How to Become an Independent Travel Agent

How to Become a Disney Travel Agent

How to Become a Travel Agent from Home

What is a Travel Agent?

How to Become a Cruise Travel Agent

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How to Become a Luxury Travel Reviewer

Would you like to travel the world, stay at lavish hotels, dine at exquisite restaurants, and have unforgettable experiences? If so, becoming a luxury travel reviewer may be the perfect career path for you. In this guide, we will explore the steps and skills necessary to turn your love for travel into a dream job, where you get to share your adventures and experiences with an audience while living a life of luxury. From honing your writing skills and developing a discerning taste to building a strong online presence, let’s delve into the world of luxury travel reviewing and uncover how to make it a reality.

The Role of a Luxury Travel Reviewer

As the world of travel continues to evolve, luxury travel has emerged as a prominent niche that caters to the discerning traveler seeking unique, exclusive experiences. Luxury travel reviewers play a crucial role in this industry, providing valuable insights and recommendations to travelers who want to indulge in opulent accommodations, exquisite dining, and extraordinary adventures. Becoming a luxury travel reviewer requires not only a passion for travel but also a keen eye for detail, an ability to capture the essence of a destination, and the skill to convey these experiences in a compelling manner.

Understanding the Luxury Travel Landscape

Before embarking on the journey to become a luxury travel reviewer, it is essential to gain a comprehensive understanding of the luxury travel landscape. Luxury travel is not limited to five-star hotels and first-class flights; it encompasses a wide range of experiences that cater to the affluent traveler. From private island getaways and luxury cruises to bespoke culinary tours and immersive cultural experiences, luxury travel offers a world of possibilities. By familiarizing yourself with the various aspects of luxury travel, you can better position yourself as an expert in the field.

Developing a Personal Brand

In the competitive world of luxury travel reviewing, establishing a distinctive personal brand is crucial. Your brand should reflect your unique perspective, expertise, and style, setting you apart from other travel reviewers. Consider the type of luxury travel experiences you are passionate about and the audience you wish to target. Do you have a penchant for adventure and adrenaline-fueled activities? Or perhaps you have a refined palate and a deep appreciation for fine dining. Defining your niche will help you curate content that resonates with your target audience and solidify your brand as an authority in luxury travel.

Building a Portfolio of Reviews

To become a sought-after luxury travel reviewer , it is essential to build a portfolio of reviews that showcases your expertise and writing skills. Start by exploring luxury destinations and experiencing the best they have to offer. Document your experiences in detail, capturing the atmosphere, the service, and the overall luxury quotient. Include high-quality photographs and videos to complement your written reviews, as visual elements can greatly enhance the appeal of your content. As you build your portfolio, consider reaching out to luxury travel publications or websites that accept guest contributions to expand your reach and gain exposure.

Honing Your Writing Skills

Being an effective luxury travel reviewer requires more than just experiencing luxurious destinations and accommodations. It requires the ability to articulate your experiences in a captivating and informative manner . Here are some tips to help you hone your writing skills and create engaging content that resonates with your audience.

1. Be Descriptive and Evocative

When writing luxury travel reviews, aim to transport your readers to the destination through vivid descriptions. Paint a picture with your words, capturing the sights, sounds, smells, and tastes that define the experience. Use sensory language to evoke emotions and make your readers feel as though they are right there with you, indulging in the luxury and immersing themselves in the destination.

2. Focus on the Unique and Unforgettable

Luxury travel is all about indulgence and unforgettable experiences. When reviewing luxury destinations or accommodations, highlight the unique aspects that set them apart from the ordinary. Whether it’s a private butler service, an exclusive spa treatment, or a once-in-a-lifetime excursion, emphasize the extraordinary elements that make the experience truly luxurious.

3. Provide Practical Information and Insider Tips

While capturing the essence of luxury travel is important, don’t forget to provide practical information and insider tips that can benefit your readers. Include details about the cost, accessibility, and logistics of the luxury experience, as well as any recommendations or suggestions to enhance the overall experience. Sharing your insights and expertise will not only establish your credibility but also help your readers make informed decisions when planning their own luxury travel adventures.

4. Maintain a Consistent Tone and Voice

Developing a consistent tone and voice is essential for building a loyal audience and establishing your brand as a luxury travel reviewer. Whether you choose to adopt a sophisticated, elegant tone or a more casual and conversational style, strive for consistency throughout your content. This will help your readers connect with your writing, develop trust in your recommendations, and keep coming back for more.

5. Embrace the Power of Storytelling

One of the most effective ways to engage your audience as a luxury travel reviewer is through storytelling. Weave narratives into your reviews, sharing personal anecdotes and experiences that bring the destination to life. By immersing your readers in the story, you create a connection that goes beyond the superficial, allowing them to envision themselves embarking on their own luxurious adventures.

Establishing Your Online Presence

In today’s digital age, having a strong online presence is essential for success as a luxury travel reviewer. Building a reputable and influential online platform will not only attract a larger audience but also open doors to collaborations and partnerships with luxury travel brands. Here are some key steps to establish your online presence as a luxury travel reviewer.

1. Create a Professional Website or Blog

A dedicated website or blog is the foundation of your online presence as a luxury travel reviewer. It serves as a hub for your content, allowing you to showcase your portfolio, share your reviews, and engage with your audience. Invest in a visually appealing and user-friendly website design that reflects the luxury travel aesthetic and aligns with your personal brand.

2. Leverage Social Media Platforms

Social media platforms provide an excellent opportunity to reach a wider audience and engage with luxury travel enthusiasts. Choose platforms that align with your target audience, such as Instagram or YouTube, and consistently share captivating content that showcases your luxury travel experiences. Utilize hashtags, collaborate with other influencers, and actively engage with your followers to grow your online presence.

3. Network with Industry Professionals

Building relationships with industry professionals is vital for gaining recognition and establishing credibility as a luxury travel reviewer. Attend industry events, conferences, and trade shows to connect with travel brands, tourism boards, and fellow travel influencers. Collaborate on projects, participate in press trips, and seek opportunities to showcase your expertise. Building a strong network within the luxury travel industry will not only enhance your visibility but also open doors to exciting collaborations and partnerships.

4. Engage with Your Audience

Engaging with your audience is crucial for building a loyal following and fostering a sense of community. Respond to comments on your blog and social media posts, actively participate in discussions, and encourage feedback and suggestions from your readers. By creating a dialogue and valuing the opinions of your audience, you build trust and loyalty, ensuring that your luxury travel reviews continue to resonate with your readers.

The Journey of a Luxury Travel Reviewer

Becoming a luxury travel reviewer is a journey that requires dedication, passion, and continuous growth. By immersing yourself in the world of luxury travel, honing your writing skills, and establishing a strong online presence, you can embark on this exciting adventure and share your passion for opulent experiences with the world. Remember, every luxurious destination you explore and every review you write brings you closer to becoming a sought-after luxury travel reviewer . So, embrace the journey, and let your love for luxury travel shine through in every word you write.

FAQs on How to Become a Luxury Travel Reviewer:

How can i become a luxury travel reviewer.

Becoming a luxury travel reviewer typically involves a combination of passion, dedication, and experience. Start by building your knowledge and expertise in the luxury travel industry. This can be achieved through extensive research, reading travel blogs and magazines, and staying up-to-date with the latest trends and destinations. Additionally, create a platform to share your insights and reviews, such as a personal blog or social media accounts dedicated to luxury travel. As you gain credibility and a following, reach out to luxury travel brands, hotels, and tour operators to express your interest in reviewing their services. Networking and attending industry events can also help you establish connections and opportunities within the luxury travel sector.

Do I need to have previous experience in travel reviewing?

While previous experience in travel reviewing is helpful, it is not always necessary to start. What matters most is your passion for luxury travel, your knowledge of the industry, and your ability to provide insightful and valuable reviews. However, gaining experience through traveling to various luxury destinations, staying in different luxury accommodations, and experiencing upscale services can enhance your credibility and understanding of what distinguishes luxury travel experiences. Starting small and gradually working your way up by reviewing lesser-known luxury destinations or local luxury establishments can also be a great way to gain experience and build a portfolio.

What skills are important for a luxury travel reviewer?

To be a successful luxury travel reviewer , several skills are crucial. Excellent writing skills are essential for effectively conveying your experiences and opinions to your audience. You should be able to write engaging and descriptive reviews, capturing the essence of each luxury travel experience. Additionally, photography skills are valuable to visually showcase the destinations, accommodations, and unique experiences you encounter during your travels. Video editing skills can also be advantageous in creating high-quality content. Furthermore, strong interpersonal and communication skills will help you connect with industry professionals, build relationships, and negotiate collaborations. Always strive for professionalism, attention to detail, and the ability to analyze and critique services objectively.

How can I monetize my luxury travel reviewing?

Monetizing your luxury travel reviewing can be achieved through various avenues. Once you have built a devoted audience and established credibility, luxury travel brands may approach you for sponsored collaborations, where they sponsor your trips or provide services in exchange for your review and promotion. Additionally, you can monetize your platform by partnering with affiliate programs, where you earn a commission on bookings or sales generated through your recommendations. Creating sponsored content, writing for luxury travel publications, hosting workshops or webinars, and offering consultation services within the luxury travel industry are also potential avenues for generating income. Remember, it takes time and dedication to build a profitable business out of luxury travel reviewing, so focus on consistently producing high-quality content and expanding your reach.

How can I stand out as a luxury travel reviewer?

To stand out as a luxury travel reviewer, it’s important to find your niche and develop a unique selling point. Identify what sets you apart from others in terms of your experiences, writing style, or areas of expertise within luxury travel. Focus on delivering exceptional content consistently and genuinely engaging with your audience. Building a strong personal brand and showcasing your expertise through high-quality content, captivating storytelling, and stunning visuals will help you establish yourself as a trusted authority in the luxury travel industry. Networking with industry professionals, attending luxury travel events, and consistently seeking opportunities to collaborate with prestigious brands and hotels can also enhance your visibility and credibility as a luxury travel reviewer.

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Wondering how to become a travel agent let our smarties lead the way..

For thirty-three years and counting since our founding in 1990, we’ve aimed to create a work environment where a passion for hospitality can be fueled into creating clients’ remarkable travel memories.

With curiosity around how to become a travel agent increasing in recent years , our team is often told that being a SmartFlyer travel advisor is a dream job ; we can’t help but agree! For thirty-three years and counting since our founding in 1990, we’ve aimed to create a work environment where a passion for hospitality can be fueled into creating clients’ remarkable travel memories–both for our growing team of in-house advisors and our global community of over 250 independent affiliates. While we can’t give away all of the secrets behind what makes this business so special, we’ve broken down some of our most commonly asked questions for those considering a career in luxury travel.

The below “How to Become a Travel Agent” FAQ is comprehensive, but please keep in mind that we do not onboard new-to-industry advisors on a rolling basis throughout the calendar year . In order to ensure that our platform’s resources are dedicated to our existing advisors and clients, we have shifted towards onboarding new agents only once per year through our mentorship program: Takeoff. This highly personalized approach to advisor development pairs new-to-industry associates with experienced SmartFlyer agents who are as passionate about developing fresh talent as they are driving their own sales. But more on that later!

Whether you’re an experienced advisor looking to shift gears, or considering making the leap into travel for the first time, read on for all you need to know about how to become a travel agent.

I’m An Experienced Agent–give me the rundown on becoming a Smartie.

If you have travel industry experience and are looking to bring your business to SmartFlyer, please submit your information here and someone from our Affiliates team will be in touch with you directly.

Tell me more. Which preferred hotel programs are you part of?

To name a few : Accor STEP, Belmond Bellini Club, Couture by Langham, Dorchester Collection’s Diamond Club, Four Seasons Preferred Partner, Hilton Impresario, Hyatt Privé, IHG Luxury & Lifestyle, Jumeirah Passport to Luxury, Mandarin Oriental Fan Club, Marriott STARS & Luminous (Ritz-Carlton, St. Regis, EDITION), Peninsula Hotels PenClub, Rocco Forte Hotels Sir Rocco’s Knights, Rosewood Elite, Shangri-La’s The Luxury Circle, and SLH WithIn.

What exactly is SmartFlyer CORE? It’s taking over my social feed!

We host an annual agency-wide summit, CORE (Collaboration, Originality, Relationships, and Education) where we bring together our team and partners to strategize for the year ahead.

I’m an established agent based in Australia. Who should I reach out to?

If you are based in Australia and would like more information on joining our SmartFlyerAU team, please connect with Anthony Goldman via email at [email protected]

I’m Looking to Make a Career Pivot: Tell Me More About Takeoff

What are you looking for when bringing on new smartflyer travel advisors.

Dynamic self-starters will find synergy in this space. Smarties (that’s what we call our agents!) are natural-born lovers of hospitality; a successful candidate thrives on nailing the details. If you’re looking for the secret to how to become a luxury travel advisor , it’s all rooted in professional relationships. We foster talent seeking a collaborative community as the tool to grow your own business and meet revenue goals.

Is your team salaried or work off an independent contractor model?

Both! While we do have an in-house team of experienced advisors, the vast majority of our network is made up of independent contractors who utilize the SmartFlyer brand to ensure their clients receive the best possible perks but own their own businesses. We are only currently accepting applications for independent contractors, with all new-to-industry agents required to complete our Takeoff program.

Is SmartFlyer a member of any consortia?

Yes, for a decade and counting, SmartFlyer has proudly been a member of Virtuoso , the leading global network of agencies specializing in luxury and experiential travel. Virtuoso agents are partnered with over 1,800 of the world’s best companies such as hotels, cruise lines, tour operators, and more. In turn, SmartFlyer travel advisors use their personal connections and firsthand expertise to craft bespoke trips for clients, including unique experiences, special values, complimentary perks, VIP treatment, and rare access.

How often does Takeoff hold training sessions?

Takeoff launches with a two-week course called Smartie School covering everything on how to become a luxury travel advisor. From there, we hold bi-monthly Takeoff Roundtables with all mentors and associates. Additionally, throughout the year, there are countless opportunities for education including our weekly product and destination training with partners around the world. Finally, Takeoff associates have monthly one-on-ones exclusively with their mentor.

What is the deadline to apply for Takeoff 2024?

We accept applications (linked below) on an ongoing basis each year. To be a part of Takeoff 2024, please submit by November 1, 2023. Applicants will be notified by mid-December 2023 of their acceptance with the program kicking off in early February 2024 and concluding in January 2025.

Okay, I’m ready to apply!

If you are new to the industry, please submit your request to join Takeoff here . As a part of the application, you will be asked to submit a one- to three-page business plan that outlines the description of your targeted client demographic, how you plan on positioning yourself as a SmartFlyer travel advisor, and what marketing strategies you plan on using to bridge your credibility while reaching out to this potential network.

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How to Become a Travel Critic

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Traveling the world while getting paid for it may just be the ultimate dream job for travel enthusiasts. Travel critics provide valuable information on destinations, hotels, restaurants, natural wonders and attractions to travelers who may be unfamiliar with an area or looking for more in-depth information about traveling. While travel writing once was limited to books and magazines, the Internet now serves as an important source for travel information, critiques and reviews, and can be a good place for a new travel writer to gain experience.

Develop Your Writing Skills

Strengthen your writing skills. If you don’t have a background in writing, take general writing courses at a local community college, university or online university. Look for travel writing classes, in addition to general writing courses. Read books and articles about travel and travel writing.

Invest in a Digital Camera

Some publications and Internet sites may require you to submit photographs with your reviews or articles and you may even need to verify that you own a camera to get some travel review jobs . The Matador Network suggests that you buy a small digital camera, noting that larger cameras are heavy to carry and may be more intrusive when you take candid photographs.

Create a Portfolio

Create samples of your travel writing. The market for travel and hotel critic jobs is extremely competitive, so you must be prepared to show editors and publishers samples of your work. Start a travel blog or write an account of a recent trip if you need work samples.

Make sure your samples are informative and contain no grammar or spelling errors before you submit them to a publisher or website. Ask a friend or relative to review your samples. Explain that a good travel article must immediately capture the reader’s interest. Ask your reviewers if the article makes them want to learn more about the destination, hotel, restaurant or attraction.

Seek Out Pitching Opportunities

Study publications or websites to which you would like to submit articles. Evaluate the style and length of articles to determine if your writing style matches that of the publication. Keep a list of publications and websites that are good matches.

Look at “write for us” pages on websites for information about the website’s need for writers and article guidelines. Print publications, such as “Writer’s Market,” provide submission guidelines and pay rates for travel magazines and books. “Writer’s Market” also offers an online version of its directory.

Send query letters or emails to publications and websites for which you would like to write. Describe your writing and travel background and propose an article idea in the letter. Chose article ideas that fit the tone of the publication, but be sure to suggest topics that the publication hasn’t covered recently.

Write your first article after you’ve been approved to write for a publication or website. Carefully study the publication’s editorial guidelines and style guide before writing your article. As you gain more experience, you may also be able to seek outright commissions from travel editors who are familiar with your work.

Don’t forget that you are writing the article for the editor of the publication or website. Transitions Abroad advises that impressing an editor is essential to your success and notes that being a travel writer involves 90 percent marketing and 10 percent writing if you aren’t established in the field. If you hope to become a hotel reviewer or full time travel critic, you'll first need to establish a reputation for good writing and professionalism.

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• Make sure your samples are informative and contain no grammar or spelling errors before you submit them to a publisher or website. Ask a friend or relative to review your samples. Explain that a good travel article must immediately capture the reader’s interest. Ask your reviewers if the article makes them want to learn more about the destination, hotel, restaurant or attraction.
• Don’t forget that you are writing the article for the editor of the publication or website. The Transitions Abroad website advises that impressing an editor is essential to your success and notes that being a travel writer involves 90 percent marketing and 10 percent writing if you aren’t established in the field.

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Getting Paid to Review Hotels: Is It Possible?

If you love traveling and have an eye for detail, you may have wondered if you can turn your hotel experiences into extra income. Can you get paid to review hotels?

The short answer is yes – there are legitimate ways to monetize your hotel reviews and make money sharing your opinions .

In this comprehensive guide, we’ll look at the top opportunities for getting paid to review hotels, the most lucrative hotel review platforms, tips for writing compelling reviews, and step-by-step advice on how to start earning as a hotel reviewer.

Hotel Review Platforms That Pay Reviewers

TrustedHousesitters

TrustedHousesitters is a platform that connects homeowners with pet sitters . While their main focus is pet sitting, they also offer opportunities for individuals to review hotels. This could be a great option if you are a pet lover and enjoy staying in different accommodations.

Not only will you get to stay in beautiful homes, but you’ll also have the chance to earn money by reviewing the hotels you stay at. It’s a win-win situation!

Worldpackers

Worldpackers is a popular platform that allows travelers to exchange their skills for accommodation. While they primarily focus on volunteer work and cultural exchange, they also offer opportunities to review hotels.

By joining Worldpackers, you can find hotels looking for reviewers and get the chance to stay in amazing properties worldwide. This is a great way to save on accommodation costs while exploring new destinations and getting paid for your opinion.

MySecretHotel

MySecretHotel is a unique platform that offers exclusive deals on luxury hotels. They have a program that pays individuals to review the hotels they stay at. Not only will you have the opportunity to stay in top-notch accommodations, but you’ll also get compensated for your time and effort.

MySecretHotel is an excellent option for those who enjoy luxury travel and want to get paid for their honest reviews.

Also Read: What Is A Luxury Hotel? What Is The Most Expensive Hotel? A Guide To Luxury Accommodation

TripAdvisor

TripAdvisor is one of the most well-known hotel review platforms, but did you know that they also offer a program where you can get paid for your reviews? While they don’t directly pay reviewers, they have a TripAdvisor Plus program where members can receive cash back on bookings.

Writing detailed and helpful reviews on TripAdvisor can increase your chances of earning cash back on your hotel stays. It’s a great way to share your travel experiences while getting some extra money in your pocket.

Booking.com

Booking.com is another popular platform that offers opportunities for individuals to get paid for their hotel reviews. They have a program called Booking.com Genius, where frequent travelers can unlock exclusive discounts and perks.

By leaving detailed and honest reviews on Booking.com, you can increase your Genius level and enjoy free room upgrades, early check-in, and even cash rewards. It’s a fantastic way to make your voice heard while receiving rewards for your valuable feedback.

Hotel and Travel Affiliate Programs

Do you love traveling and sharing your experiences with others? Imagine getting paid to review hotels and share your opinions. This dream can become a reality thanks to the hotel and travel affiliate programs.

By partnering with these programs, you can earn commissions for every booking made through your referral links. Let’s explore some popular hotel and travel affiliate programs that can help you monetize your passion for travel.

Joining Booking.com’s Affiliate Program

Booking.com is one of the largest and most well-known online travel agencies, offering a wide range of accommodations worldwide. Their affiliate program allows you to earn up to 40% commission on each booking made through your referral link.

Signing up is quick and easy , and once approved, you’ll have access to various promotional tools to help you maximize your earnings.

Whether you run a travel blog , have a large social media following, or want to share your personalized referral link with friends and family, Booking.com’s affiliate program is a great option to consider.

Signing Up for HotelsCombined Affiliate Program

HotelsCombined is a popular hotel comparison website that allows users to search and compare prices from various booking platforms. Their affiliate program offers a competitive commission structure, allowing you to earn up to 70% of the revenue generated from your referrals.

Additionally, HotelsCombined provides a range of promotional materials , including customizable search widgets and banners, to help you attract more visitors to their platform.

Whether you’re a travel blogger, a website owner, or an influencer with a large following, joining HotelsCombined’s affiliate program can be a lucrative opportunity to monetize your travel content.

Finding Niche Affiliate Programs

In addition to well-known travel platforms, niche hotels,s and travel affiliate programs cater to specific audiences. For example, if you focus on luxury travel , you can explore affiliate programs offered by luxury hotel chains or high-end travel agencies.

You can search for affiliate programs specializing in that region if you have a niche blog or website targeting a specific destination. Finding these niche programs allows you to tap into a more targeted audience and earn higher commissions.

When looking for niche affiliate programs, it’s essential to do thorough research and choose reputable companies that align with your values and interests . Reading reviews, checking the program’s commission structure, and assessing the quality of their affiliate support are all crucial steps in making an informed decision.

Freelance Writing Opportunities with Travel Publications

Are you a passionate traveler with a knack for writing? If so, you’ll be thrilled that several freelance writing opportunities are available with travel publications.

These opportunities not only allow you to share your travel experiences and insights but also provide a chance to get paid for doing what you love.

Pitching Travel Stories to Magazines

One way to break into freelance travel writing is by pitching your travel stories to magazines. Many travel publications constantly seek fresh and captivating content to engage their readers.

Research various magazines that focus on travel and submit your story ideas to their editorial teams. Be sure to tailor your pitches to each publication’s specific style and audience to increase your chances of acceptance.

If your pitch is accepted, you can expect to receive payment for your work.

Writing for Industry Blogs and Websites

In addition to pitching to magazines, another avenue for freelance travel writing is writing for industry blogs and websites. These platforms often seek travel writers to provide informative and engaging content for their readers.

Research popular travel blogs and websites and contact them with your writing samples and ideas. Writing for these platforms allows you to showcase your expertise and provides exposure to a broader audience.

Some websites may offer payment per article, while others may provide opportunities for sponsored content or affiliate marketing.

Self-Publishing Ebooks on Amazon Kindle

If you prefer being your own boss and having complete creative control, self-publishing ebooks on platforms like Amazon Kindle can be lucrative. You can write and publish your travel guides, memoirs, or even fictional stories that revolve around travel.

This avenue allows you to earn passive income through book sales and reach a global audience. With the right marketing strategies, your ebook could become a bestseller, increasing your earning potential.

Remember, breaking into freelance travel writing requires persistence and dedication . It’s important to continuously improve your writing skills, build a strong portfolio, and network with industry professionals .

With the right approach and a passion for travel, you can turn your love for writing into a rewarding career.

Building Your Brand as a Hotel Reviewer

Are you passionate about traveling and staying in hotels? Do you have a knack for sharing your experiences and opinions with others? If so, you may be interested in building your brand as a hotel reviewer .

While getting paid to review hotels may seem like a dream job, it is possible with the right strategy and dedication.

Creating a Niche Expertise

Creating niche expertise is one of the first steps in building your brand as a hotel reviewer. This means focusing on a specific type of hotel or a particular aspect of the hotel experience . For example, you could specialize in luxury hotels, boutique hotels, or budget accommodations.

Becoming an expert in a specific area can attract a targeted audience interested in your reviews and recommendations.

It’s essential to thoroughly research the hotels you plan to review and stay at. Utilize websites like TripAdvisor and Booking.com to gather hotel information and read reviews from other travelers.

This will help you understand the hotel’s strengths and weaknesses and provide a more informed review to your audience.

Building an Audience on Social Media

Social media is a powerful tool for building your brand as a hotel reviewer. Create accounts on popular platforms like Instagram, Facebook, and Twitter and start sharing your hotel experiences.

Use hashtags to reach a wider audience and engage with your followers by responding to their comments and questions.

Collaborating with other travel influencers and brands is another effective way to grow your audience. By partnering with them, you can cross-promote each other’s content and reach a larger audience.

Additionally, consider attending travel conferences and networking events to connect with industry professionals and build relationships that can help your brand grow.

Producing High-Quality Photos and Videos

When it comes to hotel reviews, visuals play a crucial role . Invest in a good camera or smartphone with a high-resolution camera to capture stunning photos of the hotels you visit. Take pictures of the hotel’s exterior, lobby, rooms, amenities, and unique features.

This will enhance the visual appeal of your reviews and provide a more immersive experience for your audience.

In addition to photos, consider creating videos to showcase the hotels you review. You can create room tours, highlight the hotel’s facilities, and interview the staff to provide a more comprehensive review.

This will help your audience better understand the hotel and make informed decisions when booking their own stays.

Writing Honest, Constructive Reviews

As a hotel reviewer, it’s essential to maintain your credibility by writing honest and constructive reviews . Be transparent about your experiences, highlighting the hotel’s positive and negative aspects.

Your audience trusts your opinion, so providing accurate and unbiased information is essential.

When writing your reviews, consider including specific details such as the rooms’ cleanliness, the service quality, the comfort of the beds, and the amenities provided. Use descriptive language to paint a vivid picture for your readers and help them visualize their experience at the hotel.

Also Read: How To Write A Comprehensive And Honest Hotel Review

Turning Pro as a Hotel Inspector

Have you ever wondered if getting paid for reviewing hotels is possible? The good news is that it is possible to turn pro as a hotel inspector . This exciting career path allows you to stay in luxurious hotels, experience top-notch hospitality, and get paid for expert opinions.

Let’s explore the different avenues you can take to become a professional hotel inspector.

Getting Certified as a Hotel Inspector

One way to kickstart your career as a hotel inspector is by getting certified. Several organizations offer certification programs that provide comprehensive training on evaluating hotels.

These programs teach you how to assess various aspects of a hotel, including cleanliness, customer service, amenities, and overall guest experience.

By obtaining certification, you gain valuable knowledge and enhance your credibility as a professional hotel inspector.

Working for Hotel Rating Companies

Hotel rating companies like AAA and Forbes Travel Guide hire hotel inspectors to evaluate properties and assign ratings based on their findings. Hotel inspectors must adhere to These companies’ strict standards and criteria when conducting assessments.

As a hotel inspector working for a reputable rating company, you can stay in some of the finest hotels worldwide and provide valuable feedback on their operations. Your evaluations will be vital in determining a hotel’s rating, which can significantly impact its reputation and business.

Consulting Directly for Hotels

Another route to becoming a professional hotel inspector is offering consulting services directly to hotels . Many hotels hire independent consultants to assess their property and provide recommendations for improvement.

By working directly with hotels, you can have a more personal and direct impact on their operations. Your expertise in evaluating different aspects of a hotel, such as staff training, guest satisfaction, and operational efficiency, can help hotels enhance their overall performance and guest experience.

It’s important to note that becoming a professional hotel inspector requires a keen eye for detail, excellent communication skills, and a passion for the hospitality industry . It’s a career that allows you to combine your love for travel and luxury with your expertise in evaluating hotels.

So, if you’ve ever dreamed of getting paid to review hotels, don’t hesitate to explore the possibilities and turn your passion into a rewarding profession.

While becoming a professional hotel reviewer requires dedication, there are real opportunities to earn income from hotel reviews today. You can build a lucrative hotel review side business by diversifying your income streams across affiliate promotions, freelance writing, and review platforms.

With the strategic effort put into perfecting your brand and review skills, your hotel expertise can become a full-time career and passion.

Sara Thomas is the founder of HotelChantelle.com, a website dedicated to hotel safety products that travelers can use for added security and peace of mind.

After an unsettling hotel stay during a work trip, Sara realized a need for portable products that could secure hotel rooms. She launched HotelChantelle.com to provide devices like hidden camera detectors, portable door locks, and other discreet safety tools for travelers.

With a background in law enforcement, Sara understood the vulnerabilities of hotel rooms and wanted to empower travelers to protect themselves. She heads up a team that tests and reviews innovative security products for travelers to use in hotels globally.

Sara is committed to helping travelers feel relaxed and secure during hotel stays through access to protective gear they can easily take on any trip. The site covers products like personal safety alarms, RFID blocking gear to prevent digital pickpocketing, and items to safeguard personal data and belongings in lodging.

When she's not reviewing new products or running the site, Sara enjoys planning family vacations using the safety tools she sells on HotelChantelle.com. She lives with her husband and kids in Atlanta.

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• [ July 3, 2024 ] Review: Cheval Blanc Randheli Maldives Hotels reviews
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Review: Cheval Blanc Randheli Maldives

Wednesday  newsletters  always feature a  hotel  or  flight  review.

I recently enjoyed a phenomenal holiday in the Maldives, where I stayed at the archipelago’s four most exclusive ultra-luxury resorts. You can expect the following reviews in the coming weeks:

• Review: Beond Airlines A319 Business Class from Zürich to the Maldives
• Review: One&Only Reethi Rah Maldives
• Review: seaplane transfer to Cheval Blanc Randheli Maldives
• Review: Cheval Blanc Randheli Maldives (today)
• Review: Soneva Fushi
• Review: Soneva Jani
• Review: Etihad Airways B787 Business Class from Male to Abu Dhabi
• Review: Etihad Airways A380 First Class from Abu Dhabi to London

Today: Review of Cheval Blanc Randheli Maldives

• Hotel website: Cheval Blanc Randheli Maldives
• Location:  Google maps
• Tip: get complimentary VIP perks when booking via Virtuoso

Cheval Blanc Randheli’s signature art de recevoir welcomes couples and families in the Maldives with a unique sense of genuine warmth and French hospitality. A private designer seaplane carries you to this ultra-exclusive 5-star paradise north of Malé, where 46 villas take palm-roofed cabana living to a new level. The accommodations feel like elegant cathedral-style lofts, each featuring a variety of contemporary design elements, high doors and ceilings, outdoor areas for relaxation, stunning private swimming pool and lagoon-side pontoons. Guerlain-designed treatments are on the Cheval Blanc Spa island, while fine dining at Le 1947 rivals international gastronomic restaurants. For an ultimate interlude, retreat to the Cheval Blanc Randheli private island (one of the world’s most expensive hotel suites ).

Have you ever stayed at Cheval Blanc Randheli Maldives? If so, what was your experience? Leave a  comment .

Cheval Blanc Randheli features in my top 10 list of the best luxury resorts in the Maldives .

In this review (more info and photos below my YouTube video):

• Pros & things I like
• Cons & things to know
• Tips for future guests &  save money
• Best time to visit
• How to get there

PROS & THINGS I LIKE

• Cheval Blanc Randheli is located in the Noonu Atoll, one of the Maldives’ most unspoiled atolls (which is also home to Velaa Private Island and Soneva Jani). The 40 minute seaplane transfer from Male to the resort is a breathtaking sightseeing trip  in itself, offering amazing views of tiny, sugar-white island rings sparkling atop turquoise colored lagoons and the brilliant sapphire blue ocean. At Male’s seaplane terminal, guests can wait in the luxurious Cheval Blanc lounge while waiting for the seaplane, which is sometimes operated by Cheval Blanc’s private designer airplane. You can read my detailed review of the transfer to Cheval Blanc Randheli Maldives here .
• Cheval Blanc Randheli is set on a cluster of 6 islands in one of the Maldives’ most breathtakingly beautiful lagoons. Three of these islands are connected by bridges, while the other three are only accessible by boats. The main island – a completely natural island – features 16 beach villas, most of the restaurants, the gym, the pool, and the kids club. The main island is connected by bridge to two smaller (man-made) islands, which are home to 29 lagoon and water villas. At short distance from the main island, and only reachable by small boat, are two other man-made islands; one of them is housing the spa while the other one is home to a private residence (more on that below). The sixth island – a natural and unspoiled paradise – can only be reached by a 5 min speedboat ride and it is home to tennis courts and a jungle yoga.
• Cheval Blanc Randheli Maldives features 46 ultra-luxe villas which are artfully placed between the tropical greenery and the crystal-clear lagoon, either over water or on the beach. Each of the 46 villas is a private retreat with pool, offering a spectacular sense of space with monumental wooden pivoting doors that can separate or connect the living and sleeping areas according to guests’ desires. Large glass doors on both sides of the villa open fully onto the idyllic landscape or can be closed to create a warm and cosy atmosphere. Guests of all villas enjoy private butler service.
• During my holiday, I stayed in a fabulous one-bedroom Lagoon Villa , which was perched on stilts on the island’s sunset side and presiding over stunning views of Cheval Blanc Randheli’s magnificent lagoon. The villa featured a large living room, spacious bedroom with kingsize bed, double dressing room and an open-plan bathroom with his & hers vanities, a standalone bathtub, and an indoor & outdoor shower. A large terrace boasted a 12.5 m (41 ft) long private swimming pool, a pergola (for dining facing the ocean ) and an overwater lounge area.
• Located just a few minutes from the main island and accessible by boat, Cheval Blanc Randheli Private Island is the resort’s most exclusive and spectacular accommodation. The spectacular dimensions and exclusive features of the enormous villa – ideal for a stay with family or friends – inspire a sense of unfettered freedom. The specifics: four bedrooms, three large adjoining lounges — including a piano lounge — a projection room, two majestic dining rooms — one indoor and one outdoor — a private spa and fitness room on stilts, a 25 m (82 ft) infinity pool, and an independent villa for friends.
• An elegant and refined paradise, Cheval Blanc Randheli is the work of the celebrated architect Jean-Michel Gathy . Designed in the spirit of loft living, the villas combine a sense of detail and tailor-made furniture to offer an exclusive residential experience. In an aesthetic combining local inspirations and contemporary sensibility, island materials such as teak, rattan, bamboo, thatch and coconut are refined with graphic lines and original volumes. Gathy’s magnificent architecture is enhanced by a subtle color palette combining elegant tones of white and taupe with the liveliness of pop-art yellow and tangy green.
• A collection of contemporary artworks by Vincent Beaurin complements the design of the resort. The emblem of the resort is “Arch,” a monumental sculpture rising from the lagoon, not far from the seaplane’s docking station. “Constellation” is a center piece at the fine-dining restaurant Le 1947, and finally one each of the series “Crowns”, composed of 46 shimmering ocelli, is installed in each of the villas. The artist has covered these circular “eyes” with the glitter of coloured glass, giving a chromatic experience that reverberates with the signature colors of Cheval Blanc Randheli. F
• The resort’s signature gourmet restaurant, Le 1947, owes its name to the most prestigious vintage of Château Cheval Blanc. The chef combines French savoir-faire with local flavors and offers an extensive menu that changes regularly. Adjoining the restaurant, Le 1947 Bar with its grand piano features a wine cellar stocked with the most exceptional vintages. An elegant and comfortable Cigar Museum completes this dining experience.
• The White Restaurant serves around the clock international cuisine with local notes and Maldivian specialties in a casual-chic atmosphere. The venue’s impressive contemporary architecture blends perfectly with the white sand beach and calm turquoise waters. Each morning, an à la carte breakfast is also served here, and it features one of the most extensive menus I’ve ever seen at a resort (complemented by a small continental buffet).
• The Japanese restaurant Diptyque is inspired by the concept of “live” cooking and the interaction between guests and chefs. Each evening, the dedicated team demonstrates its culinary skills before the diners seated at the counter, inviting them on a delicious journey of discovery. Dinner can be recommended by the chefs or chosen à la carte between Nigiri, Makimono, and Sashimi or specialties such as Gyoza, Tempura, and Dim Sum.
• Surrounded by the tropical garden and facing the ocean, the resort’s Teppanyaki Restaurant offers culinary showmanship and artistry. Among the menu choices: beef from Japan, yellow-tail, lobsters caught in Maldivian waters, and vegetables from the chef’s own garden.
• Located over the lagoon’s clear waters, Deelani Restaurant serves inspired dishes drawn from the kitchens of Spain, France and Italy, with notes of Turkey, Greece and Morocco. Throughout the day, homemade ice cream, sorbets and granita are offered in the solarium. In the evening, guests enjoy tapas and fresh seafood prepared Mediterranean style. Mezze, prosciutto, risotto, ossobuco and pizzettas are there to share.
• Reached by a 5 min ride in a traditional dhoni, the phenomenal Spa Cheval Blanc is located on its own island. A wide range of treatments offered by Guerlain includes two created especially for Cheval Blanc Randheli — the Sun Ritual and the After Diving Experience. Facilities at the spa include four single and two double treatment villas, a Leonor Greyl Hair Spa, a large swimming pool and soothing beach, ideal for those seeking a carefree day of relaxation and pampering. The island’s yoga master invites guests to join individual or group sessions with classes such as Sunrise/Sunset yoga.
• Cheval Blanc Randheli is designed for holidays with friends or with family. Children are free to enjoy a wide choice of activities in places made just for them, such as Le Carrousel kids’ club with its swimming pool and slide. It also offers experiences that have been tailor-made for children: ghost-crab hunting, an evening Maldivian style, and mini-disco. Le Paddock is a refuge dedicated to teenagers, offering billiards, table football, table tennis, and a multimedia area. Located near the water sports centre, it also offers a wide range of aquatic activities such as the surf simulator and underwater excursions.
• Near the arrival jetty is a water sport’s center which offers flyboard, hoverboard, wakeboard, water ski, jet ski, kite surf, jet surf, banana boat, tubing, and underwater scooter. For more tranquil experiences, pedal boats, kayaks, paddle boards and windsurfing boards are available.
• Overlooking the serene turquoise lagoon, the resort’s fitness center offers a range of state-of-the-art equipment by Technogym and a weekly schedule of classes. For a personalized one-on-one training, La Petite Gym, a private coaching room, brings together all the equipment for tailormade workouts with the resort’s personal trainer.
• Built to U.S. Open and Paris Masters standards, the two tennis courts — one grass, the other hardcourt — are located on their own private island and beckon beginners and professionals alike for a privileged tennis experience. The tennis coach, an internationally recognized and certified professional, has been specially trained by Recreational Tennis Coaching to offer tennis sessions and to adapt to the level and physical condition of each player.
• The French Art of Hospitality is at the heart of the Cheval Blanc Randheli Maldives’ philosophy. To this end, specialists known as Alchemists imagine and create personalized experiences for the resort’s guests with unparalleled attention to detail, providing indelible memories for all. In each villa, a dedicated Majordome – French word for butler – is available around the clock to ensure that guests’ wishes are fulfilled, whether it is unpacking suitcases, preparing snorkel gear, or providing the kind of attentive actions that bring joy and surprise to daily life. Guided by the Alchemists of Cheval Blanc, guests can enhance their stay by choosing an experience created especially for them.
• Randheli is managed by Cheval Blanc , a brand owned by LVMH (Louis Vuitton Moët Hennessy). The first of them, Cheval Blanc Courchevel, opened its doors in 2006, and the second, Cheval Blanc Randheli, in the autumn of 2013 in the Maldives. The brand continued its international expansion with the opening of Cheval Blanc St-Barth Isle de France in the Caribbean in October of 2014. La Résidence de la Pinède, acquired in 2016, joined the collection as Cheval Blanc St-Tropez in May 2019. Cheval Blanc Pari opened its doors in the Samaritaine building along the Seine in 2021. The company will soon open another luxury resort, this time in the Seychelles.

CONS & THINGS TO KNOW

• The southern part of Cheval Blanc Randheli’s lagoon is surrounded by a sea wall (to prevent beach erosion). During high tide, most of the sea wall is well hidden under the water surface, but during low tide, the sea wall becomes visible and spoils the view towards the horizon. The villas in this part of the resort (designated as ‘water villas’) have a direct view of the sea wall, which is located quite close to these villas. IMHO, these villas are best avoided and you should opt for a lagoon villa if you prefer an uninterrupted view of the horizon.
• Since its opening in 2013, Cheval Blanc Randheli deservedly built a reputation as one of the most exclusive hotels in the Maldives. As such, it should come as no surprise that a stay at the resort is astronomically expensive . While some travelers may question the resort’s value for money, keep in mind that this is the Maldives, where travel budgets come to die.
• Cheval Blanc Randheli is built on a cluster of 6 islands, including four man-built islands . The beach of the main island as well as the beach on the tennis island are the resort’s only natural beaches, featuring powdery white sands and an incredibly blue lagoon. The other islands and beaches are man-made. You don’t really notice the difference with the natural islands at first sight, since the tropical vegetation has matured well and the beaches of the artificial islands have a very natural look. However, you can feel the difference when taking a stroll on the artificial beaches since the sand is little rougher (or less powdery) under the feet compared to the natural beaches.
• Cheval Blanc Randheli’s overwater villas are tremendously impressive, but their terraces lack privacy . The villas are slightly angled towards one another (due to the curved shoreline) and there are no privacy screens, so it’s quite easy to see what’s happening on the terrace of your neighbors (or even on the terraces of villas further away). The beach villas are not private eather, since their pools and terraces are not hidden from view for other guests walking on the beach.
• The dress code at Cheval Blanc Randheli isn’t barefoot casual, so shoes and resort-chic attire is required, which matches the resort’s posh ambiance . Also keep in mind that you may want to bring something extra special to wear for dinner at the resort’s signature restaurant, Le 1947.
• Seaplanes depart from and take off close to Cheval Blanc Randheli’s main island, and, unfortunately they are truly noisy. It means that if you are staying in a villa on or close to the main island, early seaplane departures after sunrise might wake you up. Also, heval Blanc Randheli is not far from Siyam World, the largest resort of the Maldives, with frequent seaplane arrivals and departures throughout the day (causing some noise disturbance from time to time).
• Location: 10/10
• Design: 10/10
• Pool: 10/10
• Rooms: 10/10
• Food: 10/10
• Breakfast: 9/10
• Service: 9/10
• Wow factor: 9/10
• Value for money: 8/10
• Overall experience: 9.5/10 (exceptional)

TIPS FOR FUTURE GUESTS & SAVE MONEY

• Save money : get complimentary VIP perks when booking Cheval Blanc Randheli Maldives via Virtuoso (e.g. room upgrade, daily breakfast, early check-in, late check-out, and $150 USD food & beverage credit).
• Save money : read  here my tips for getting the best deal at a luxury hotel like Cheval Blanc Randheli Maldives (and/or receive many free perks).
• Room tip : book a lagoon villa for unobstructed views of the sea and sunset (and to avoid a view of the resort’s sea wall).
• Read my  tips  for preparing your trip in time.

BEST TIME TO VISIT

The best weather in the Maldives is between January and April, which also means high season (with low availability and sky-rocketing room rates). The monsoon runs from May to October, peaking in June. It is worth paying higher prices and sticking to the dry season as there is nothing to do on a rainy day except drink, eat, work out or scuba dive. Especially November and December, which are often labelled as dry season months, have been very unsettled in recent years.

HOW TO GET THERE

Getting to Cheval Blanc Randheli Maldives requires a 40-minute seaplane transfer from Male International Airport (MLE). Check the Wikipedia  page of Male International Airport for an updated list of airlines that offer flights to Male International Airport.

Below is a selection of my photos of Cheval Blanc Randheli Maldives. To view more hotel photos (including breakfast and dinners), click here .

*** Follow me on  Instagram ,  YouTube ,  X (Twitter)  or  Facebook  for a daily moment of travel inspiration ***

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India’s New High Net Worth Travelers – India Report

Bulbul Dhawan , Skift

July 1st, 2024 at 11:00 PM EDT

Indian travelers are becoming an important source travel market across the world. A new report highlights the preferences of the high net worth traveler base and what they are willing to spend on.

Bulbul Dhawan

The Skift India Newsletter is your go-to platform for all news related to travel, tourism, airlines, and hospitality in India.

We’ve written a lot about India’s rising middle class – and how they’re set to keep spending more on travel. But now we’re hearing more about India’s high net worth travelers in a new report from Marriott International.

According to the research, culinary experiences are a key driver for Indian travelers. In fact, for them, a hotel’s fine dining options are more important than the property’s location.

India is also driving the trend of exclusive experiences in the Asia Pacific region, the report stated. “Affluent Indian travelers have a deep appreciation for culture, architecture and design and are willing to pay more for VIP access.” 

A significant portion of Indian travelers are planning to spend more on their leisure travel this year, looking at six trips over the course of the year, with an average three-four nights for a short trip and two-three weeks for a long holiday.

Nearly 50% of the Indian travelers are willing to pay more for luxury hotel brands, and wellness within their leisure trips is a priority. 

A full, fast-paced itinerary is also a preference for Indian travelers, the report added.

Key Destinations for Indians: About 70% of these high net worth Indian travelers are planning a trip to Australia, followed by Singapore, where more than 50% of travelers are planning to visit. 

Japan, Malaysia, Thailand, New Zealand, Hong Kong, and Maldives are among other key destinations for Indians in the Asia Pacific (APAC) region. 

A recent report by consulting firm McKinsey and Company said that India is a fast-growing source of outbound tourism. During the 2023-24 financial year, Indians spent about $17 billion on international travel.

Government to Work to Increase Tourism’s GDP Share to 10%

The government will work on increasing the contribution of tourism to India’s Gross Domestic Product (GDP) to 10% from the current level of just over 6%. 

Tourism minister Gajendra Singh Shekhawat said that India has several verticals of tourism, including culture, nature, wildlife, activity, adventure, and more. 

“We will work on how these verticals of tourism can be further developed, so that, along with increasing the contribution of tourism to the country’s GDP, employment opportunities can also increase,” he said.

Akasa Air Announces Flights to Abu Dhabi

Low-cost Indian airline Akasa Air has announced that it will be commencing flights to Abu Dhabi starting July 11. This will mark the carrier’s fourth international destination. Akasa Air will operate daily direct flights between Mumbai and Abu Dhabi. 

The airline commenced its international operations earlier this year, when it started flying to Doha, and then it expanded its network to include Jeddah and Riyadh in Saudi Arabia. It has also been granted flying rights to Kuwait, co-founder Praveen Iyer told Skift in an earlier interview . 

Akasa Air’s comes as there is a significant boost in connectivity between India and the Middle East in response to the rising demand from Indian tourists. Airlines, including IndiGo, Vistara, Etihad Airways, Oman Air, and SalamAir, have launched new routes and increased the frequency of existing flights to cater to the growing number of travelers. 

Ginger Hotels to Double in East, Northeast India in 3-5 Years

Indian Hotels Company (IHCL) is planning to double the presence of its Ginger brand in the East and Northeast region of India over the next three to five years, according to executive vice president Deepika Rao. 

The budget hotel brand currently has 11 operational properties in the region, and a pipeline of seven hotels that will open in two to three years. There are over 90 properties in Ginger’s portfolio, of which the East and Northeast region accounts for about 20%.

Ginger’s expansion strategy includes focusing on smaller cities. It is IHCL’s second-largest brand after Taj, and the company is looking to have over 85 operational Ginger hotels by the end of the 2025-26 financial year. 

EaseMyTrip Signs Agreement With Uttar Pradesh to Boost Tourism

Online travel company EaseMyTrip has signed an agreement with the Uttar Pradesh EcoTourism Development Board (UPETDB), which is responsible for executing promotional and tourism activities in the state. 

The collaboration aims to boost promotion and development of tourism in Uttar Pradesh by using EaseMyTrip’s reach and technology to showcase the state’s eco-tourism destinations, the online travel company said. 

EaseMyTrip will also actively promote all registered homestays in Uttar Pradesh on its online portal, as well as curate and market tourism packages showcasing the state’s unexplored destinations, cultural experiences, cuisine, and crafts. 

Air India to Set Up Flying Training Organization in Maharashtra

Full service carrier Air India is planning to set up a Flying Training Organization (FTO) in Maharashtra’s Amravati. This will be South Asia’s largest FTO, the airline said in a statement, and is being established as part of an initiative by the Maharashtra Airport Development Company (MADC). 

The FTO would train 180 commercial pilots every year after it becomes operational in 2025. 

“The FTO will offer aspiring pilots an opportunity to undergo training with curricula at par with global schools,” said Sunil Bhaskaran, Director, Aviation Academy, Air India.

Skift India Report

India is booming. Discover the subcontinent’s most important travel news here every Tuesday-Thursday.

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Tags: air india , airlines , akasa air , budget hotels , easemytrip , hotels , india , india outbound , india travel , indian airlines , Indian Hotels Company , luxury , luxury hotels , luxury travel , marriott , Marriott International , skift india report , tourism , Travel Trends , traveler behavior

Photo credit: During the 2023-24 financial year, Indians spent about $17 billion on international travel. (Image: JW Marriott Bengaluru Prestige Golfshire Resort & Spa) Marriott

Coolest Travel Jobs: What It’s Like to Be an Undercover Hotel Inspector

From using an alter-ego alias to messing up perfect pedicures, there’s more to evaluating a hotel than you might think..

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Photo by Lara Dalinsky

I n our new series, we explore what it takes to land—and work—the world’s coolest travel jobs. Previous installments featured interviews with an avalanche forecaster, a wildlife photographer , and a polar scientist . Up next: an undercover hotel inspector.

Can you imagine a line of work where “sipping cocktails by the pool” is actually part of your job description? Amanda Smith* can—and for four years, she worked what many would consider a dream job: undercover hotel inspector. The gig involved secretly rating hundreds of high-end hotels, restaurants, and spas all over the world. We caught up with Smith in New York City to ask her about her alter-ego alias, overrated room service, and why inspectors are the world’s lousiest hotel guests.

How exactly does one become a inspector?

“A friend of mine was doing it and told me about the opening. I applied, figuring why not: I love traveling and I love food. The interview process included trial tests. I had to eat breakfast at the Ritz-Carlton in Battery Park , write about the experience, and answer all these questions. They’re looking to see how well you pay attention to detail and if you can blend in and be discreet. That’s when I first realized how detailed and thorough the job was. The company I worked for looks at the entire guest experience from start to finish. For breakfast, let’s say, we begin rating from the minute we make a reservation. We evaluate the host: What are they wearing? How do they address us? Where do they seat us? Can the server describe the dishes on the menu in an easy-to-understand way? Are there vegetarian options? Healthy options? How is the plating? Are the ingredients fresh? Is anything canned? Do they fold my napkin when I get up to use the bathroom? We’ll even time how long our water glass sits empty. The evaluation is as much about the service as it is the food.”

If you’re rating restaurants undercover, you must use an alias to book. So forget Instagramming the meal, right?

“When I started the job, Instagram was just starting to get popular. Twitter was still the thing. Once I accepted the inspector job, I stopped doing social media. It’s a challenge for the company because it’s hard to find people who are knowledgeable but don’t have a following.”

Your alias had her own email account and AmEx card. Did you build a whole character story?

“We made up a lot of stories! [ Laughs ] I said I was a personal brand consultant and that’s why I was traveling all the time. It’s a vague enough profession, when people asked questions, I could say, ‘I can’t really discuss my clients with you.’ And strangers are really inquisitive! Like, why is this girl sitting alone at a fancy bar in the Peninsula on a Friday night? Why is she at an expensive resort by herself? I would make up stories like, ‘Oh, my sister was supposed to come with me but she had to cancel . . .’ or ‘My friend just had a baby, so I’m in town visiting . . .’. Part of our job at the hotels is to test the concierge; I’ve even asked them where to buy baby clothes, just to keep up my story. You have to make up a story and stick with it!”

But when you’re evaluating a hotel, isn’t most of what you have to review on the property itself? Don’t they wonder why you so rarely leave?

“Some hotels are clueless. Others were probably suspicious. I’d always try to leave for a good chunk of time, even if it was just to work in a café.”

Did you ever get caught?

“I only booked restaurants under my fake name because hotels ask for ID. Most high-end restaurants Google their guests, so if I go under my real name, they might see I have a food background. A lot of them know our company is coming, too, so they’re kind of on the lookout. But there were times I was eating a three-hour meal by myself and it obviously looked a little suspicious. I was at a hotel in New York once and the waiter was like, ‘Do you just really like food or something?’ [ Laughs ] I was like, ‘Yeah . . . I do.’ Once you get found out, it’s obvious—everyone is super attentive, you’re sent extra dishes. It’s a horrible feeling. You know they know and they know you know, but no one says anything. You just have to sit there.”

How would a restaurant know someone from your company was coming?

“Most get reviewed at least once a year. The company also has a consulting side, where a property can pay for an inspection to see how they’re doing. Ratings are separate, however, and cannot be bought.”

So let’s say you’re on assignment in the Caribbean. Would you jump around to a bunch of different hotels, restaurants, and spas on one trip or focus on a single place?

“For cost-saving purposes, we would do up to four or five different properties. And because it would be kind of weird to go to a romantic place like the Caribbean by yourself, we were allowed to bring companions. My sister came on one trip and my company paid for her flight and all of her meals; all I had to do was put the reservation under her name. It was a huge perk.”

Your friends and family must’ve been really upset when you left the job.

“They were so sad. [ Laughs ] Just the other day, my sister was like, ‘Don’t you wish you had your old job back? I do !’”

OK, so walk me through a typical assignment. How did it work?

“We would get our schedules about a month ahead of time. We avoided major holidays like Fourth of July and Labor Day, because hotels are already overwhelmed; we want more of an average guest experience. We’d usually book a second-tier room, which is usually a little bigger and nicer than the entry-level room. But if it’s a really big price jump—like 500 euros—we won’t do it. Staying in a suite is not an average guest experience.”

Would you book online?

“We usually book over the phone, so we can call and ask questions about the hotel. Again, we’re evaluating the hotel from the minute we make the reservation until we check out. We cover about 800 separate points. As soon as we get to the hotel, we record the interaction: How soon do they greet us at the door? Do they take our bags? At the reception desk, do they confirm the number of nights we’re staying? Do they offer us a newspaper for the morning? We call this anticipatory service—anticipating what a guest needs before they even ask for it.”

What happens when you get up to the room?

“The first thing we do is take photos of everything : the bed, the bathroom amenities, the curtains, and any damages. We’re not, like, crawling under desks or using a blacklight, but if you’re sitting in bed and you see a giant crack in the ceiling or scuff marks all over the place, that’s not great. After the room survey, I’d usually go to the gym. Do they have towels and water? What is the condition of the exercise machines? Is there someone there to help you?”

You’re actually exercising or just poking your head in?

“No, we’re exercising. We’d do 30 or 40 minutes and try different machines, make sure they all work. It’s funny: You’re working out like a normal guest but also writing down notes on your phone. I’d pretend I was texting someone and even make faces like I was reacting to a text message while I was really typing notes. [ Laughs ] It sounds crazy.”

What comes after the gym?

“I would usually go to the hotel bar but set up the room for turndown service. To test housekeeping, I would unfold clothes to see if they’d fold them, scatter shoes to see if they’d pair them, and leave towels on the floor. I’d pretend I took a nap on the bed by jumping in, moving the covers around, and putting dents in the pillows. I’d crumble food around and spill things just to see if they vacuumed and wiped it up.”

You were basically a jerk guest.

“Yeah, and I always felt really bad! Inspectors are the worst kind of guests. So anyway, after I set up the room for turndown service, I’d go to the bar and ask questions about the wine list. I’d do a deep look at how many cocktails they offer, do they use fresh ingredients, how is the presentation, how long does it take them to make the cocktails, and so on. We even look at the snacks. Most high-end hotel bars give you at least two premium snacks—like house-marinated olives or thick-cut potato chips with some kind of cool salt.”

Since you were usually at the bar alone, did people try to hit on you?

“Yes! It’s very uncomfortable. I’d usually sit at a table or bring a magazine or book, because I didn’t want to invite conversation. But that doesn’t stop people. Men would sit down at the table with me. And I’m undercover, so I can’t be like, ‘This is my job, get out of here!’”

Did you wear a fake wedding band?

“I did. I would try to look busy, but it’s hard. If you give off a really cold, mean Resting Bitch Face vibe, the staff won’t talk to you—and I need them to check up on me!”

After the bar inspection, do you go back to the room to see how housekeeping did with the turndown service?

“Yes, exactly. If it’s my first night at a hotel, I might order room service—I need to see how long it takes to arrive and what the table setup is like. I feel like everyone loves room service, but on the whole it’s not usually fantastic. Most of the time I dreaded it.”

When things go awry during an inspection—say, you spot a cockroach on the breakfast buffet—how do you handle it?

“I once had a rat run across the dining room when I was eating outside—it wasn’t the hotel’s fault, but no one wants to see a big rat run by dinner. What I do is stay as calm as possible and not make a scene. Inspectors never want to be memorable. In the case of a cockroach on the breakfast buffet, I wouldn’t do anything on the spot, but I would put it in my notes and take it into account when writing up the report.”

It’s interesting that you wouldn’t tell a manager about the problem and then evaluate how they handle it.

“It’s tricky. I had a situation where my hotel room smelled like vomit. Any normal guest would have complained, but I can’t risk being remembered. We had other ways to test how managers handled difficult situations. For example, if something in the room was broken, we would see how long it’d take to get fixed. Or if a concierge couldn’t get us into a restaurant, do they say ‘We’re really sorry; let’s get you in somewhere else.’ But we could never be the Angry Guest.”

Would you make a point to look at TripAdvisor reviews in advance of visiting a hotel, just to see what other guests did and didn’t like?

“I usually looked after I went. I never wanted to go in somewhere with a preconceived idea of whether or not I would like it. The whole TripAdvisor thing is really hard now, too; people think they have the power to destroy a hotel. But in looking at reviews after the fact, I agreed with a lot of the negative comments.”

Let’s go back to the hotel breakfast. Hopefully there are no roaches. What are you evaluating?

“Breakfast would usually take 45 minutes to write up; it’s very detailed. I’d order coffee to see how long it took to come out. Then I’d evaluate the buffet: Is everything labeled? Is the juice half empty? What is the quality of the berries? Does the oatmeal look congealed? Are dishes piled up? Are the spoons coated in eggs and gross-looking? After breakfast, I’d usually go back to the room and work for a bit, or head down to the pool. We’d get drinks and test out the scene. If there was no pool, I might test the concierge.”

Tell me about the hotel spa reviews.

“The spas were amazing—such a nice perk. We always did either a body or facial treatment, plus a manicure or pedicure. Sometimes I’d have three spa sessions in a week and they’d ask ‘When was the last time you had a massage?’ I couldn’t say, ‘Oh, yesterday.’ [ Laughs ] If I’d just had a pedicure and needed to get another, I’d literally scrape my toenails on the cement outside, just to mess them up. I felt so bad destroying a $100 pedicure.”

Most of the places you covered are pretty expensive. Did you have to front the money?

“Yes. We put it on our credit cards and were later reimbursed. There were some months when I had a $30,000 credit card bill! But we got to keep the points, which was great.”

Let’s play a quick-fire round of highlights. I’ll throw out a category and you tell me the first place that comes to mind. Best pool?

“ Hotel Fasano in Rio de Janeiro. It overlooked Ipanema and was so stunning. But, oh! There’s also Ladera Resort in St. Lucia. It was a three-walled room with a private plunge pool. I saw a rainbow one time that went between the two Pitons—like, wow . So memorable.”

Best hotel bar or best cocktail?

“ The Lanesborough in London used to serve this amazing Old Fashioned with coffee beans. They took it off the menu, but the bar itself is beautiful—like an old-school library—and snacks are served on a tiered tray.”

The coolest surprise in a turndown service?

“ St. Julien in Boulder, Colorado, gives you homemade chocolate-covered Oreos. They are so good. I stopped the turndown attendant once and was like, ‘Can I please have more?’”

You mentioned disappointing room service. When was a time that it wasn’t?

“ Sandy Lane in Barbados had really great room service: good quality food, lovely presentation.”

The grandest lobby?

“ The Four Seasons Hotel George V in Paris for its flower display. It’s a work of living art.”

Best shower?

“The Opposite House in Beijing. It feels like an indoor outdoor shower. The floors are wood, one of the walls is a stone slab, and the whole top of the ceiling is the shower. It rains down as if the heavens opened. I’m obsessed.”

Tell me about a time a concierge blew your mind.

“I was in Paris once when my sister, who speaks French, asked me to pick up this book. I went to the concierge at the Peninsula and asked if he could tell me a bookstore nearby where I could find it. The concierge calls the bookstore, puts a request in, sends one of the bellmen over to pick up the book, and then just charges it to my room. My jaw dropped. It was unbelievable service.”

What’s one hotel that was so good, you would pay out-of-pocket just to visit it again?

“ The Dolder Grand in Zurich. The spa was unbelievable: They had an outdoor whirlpool and an ice room with actual ice in it. The property was beautiful, the rooms were new, and the service was fantastic.”

This sounds like a dream job on so many levels. What are the downsides?

“The travel really wears on you; sometimes I’d be gone three weeks a month. You’re constantly packing, unpacking, repacking. And it gets lonely. You miss birthday parties, anniversaries. It’s hard to lead a normal life.”

Now that you’re off the inspector beat, are you able to take a normal vacation?

“Yes! I went to the Miami Beach Edition with my sister and it was so nice to just relax and enjoy it.”

But can you ever really turn off an inspector brain? Or do you still notice, like, how the towels are folded?

“I still notice. Once you know the rules, it’s hard to stop thinking about them. But it makes me happy when a hotel does well. I’m always tempted to go to the front desk and say, ‘I used to be a hotel inspector. . . . You did good!’”

*This article was revised to remove certain proprietary information. The interviewee’s identity will not be revealed since her duties included incognito services.

>>Next: 6 Hotel Bummers—and How They’re Getting Fixed